Seductive Interiors

Explore the fabled beauty of Sera Hersham-Loftus's renowned interior decorations. The innovator of the seductive boudoir trend, Sera shows us the best of her design style adapted to a wide range of settings, including her own home, which has become one of the most popular locations for fashion, celebrity and interiors photo shoots. She has transformed everyday rooms into dream-like parlours and intimate hideaways, drawing on the idea of seductive meeting places for romantic rendez-vous as inspiration. Sera's elegantly Bohemian and hedonistic atmospheres are laced with an edgy rock'n'roll feel, attracting a cult following for her style all over the world. Intoxicating mixtures of crumbling antique furniture alongside huge blown-up black and white photos of her favourite rock stars fill the space. Both dark and light salons take on an air of seduction once decorated with Sera's trademark touches, from the enchanting soft lighting created by her 'Rude' lampshades - fashioned out of lingerie laces and trimmed with exotic chandelier drops - to her exquisite handmade wallpapers, inspired by opulent Parisian style. Including stunning photography by Gisela Torres, this provocative book perfectly epitomizes the spirit of Sera's seductive interiors - intensely sensual, delightfully playful, sublimely elegant and always filled with soul.