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A revised and expanded edition of Michael Bierut’s classic monograph, featuring six new projects and using examples from a portfolio spanning his full career to date

Logos, packages, signs, publications, websites: in the modern world we are surrounded by graphic design. Where does it come from? Why does it look that way? What is it supposed to do?

How to use graphic design to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) change the world is the career monograph from graphic designer Michael Bierut. Using examples from a portfolio spanning five decades, Bierut provides the answers, describing three dozen projects from start to finish, with insights into the creative process, his working life, his relationship with clients, and the challenges that any creative person faces in bringing innovative work into the world today.

About the Author:

Michael Bierut has practised every genre of graphic design, from books and posters to packaging and signage, for a broad range of clients. He has won hundreds of design awards and his work is represented in the permanent collections of the Museum of Modern Art and the Metropolitan Museum of Art in New York. Bierut is both a senior critic at Yale’s School of Art and a fellow of its School of Management.

The First Edition Contents List:

Introduction • 32 projects: 1. How to destroy the world with graphic design • 2. How to be a graphic designer in the middle of nowhere • 3. How to think with your hands • 4. How to put a big sign on a glass building without blocking the view • 5. How to have fun with a brown cardboard box • 6. How to disorient an architect • 7. How to shut up and listen • 8. How to fit eleven pounds of type in a ten-pound bag • 9. How to get where you want to be • 10. How to find out who you are • 11. How to write a picture book • 12. How to be fashionably timeless • 13. How to make a museum mad • 14. How to investigate a murder • 15. How to restore an organisation’s soul • 16. How to design two dozen logos at once • 17. How to set a table • 18. How to raise a billion dollars • 19. How to brand a fantasy • 20. How to win a football game • 21. How to cross cultures • 22. How to name the baby • 23. How to run a marathon • 24. How to transcend style • 25. How to make a mark • 26. How to avoid the obvious • 27. How to be grateful • 28. How to contemplate the infinite over scrambled eggs • 29. How to run your very own island • 30. How to officiate a marriage • 31. How to fly • 32. How to save the world with graphic design

Featuring countless contemporary layout examples and practical information, this book provides readers with a solid technical foundation for successful editorial design.

Now in paperback, this volume offers a comprehensive technical explanation of basic layout principles, a comprehensive field that covers the arrangement of typefaces, images, colours, objects, and grids on a page. The book presents also a panorama of contemporary editorial design trends and styles through a selection of 100 projects, from newspapers and magazines to catalogues, books, brochures and posters.

Supported by case studies and tips and tricks, within this book readers will gain an overall understanding of the fundamentals of editorial design, including paper size, typographic units, the history of typography and the styles of different typefaces, layout elements, interaction between sections, and the optimum way to visually convey a message. It is a perfect reference for designers who are looking for practical solutions and inspiration.

About the Author:

Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China) and Doctoral Supervisor at the College of Arts and Humanities of the Macau University of Science and Technology. He is a prolific editor whose titles focus on design, art and lifestyle. He is also the editor of Design 360° magazine and Asia-Pacific Design yearbook. He has been invited to lecture at numerous universities, design academies and organizations, and he has been a jury member for China's most prestigious design and illustration awards.

Ever wondered how different the world will be without calendars? Try arranging meetings with your colleagues, or even remembering the anniversaries and birthdays of your loved ones, or try booking your next vacation withoutthe calendar or any form of date and time. Thinking back, we are truly grateful to renowned historians, astronomers and kings (yes, kings) for giving us the humble calendar that we so rely on today. In this showcase of great calendar designs, 365 Calendars will provide a good selection of examples that offers a unique and innovative touch to one of the most traditional of products—the calendar.  This collection offers uniquely-designed calendars by designers and studios such as Kenji Yano, Masaaki Kimura, the Hong Kong Polytechnic University, "Sonner, Vallee u. Partner", Massachusetts College of Art and Design and many more.

Featuring designs that are exceptionally unusual to the downright bizarre, 365 Calendars initially began as a quest to explore the far reaches of calendar design, pushing the limits of what is aesthetically and conceptually possible. The result is an extraordinary range of calendar designs contributed by various designers and studios from around the world that have rewritten the rules and conventions of calendar design as we know it. The 365 Calendars collection consists of ring-binded calendars, calendars that can be folded into cubes, calendars that come in highly configurable cutout sheets as well as calendars that resemble measuring tapes, just to name a few. In total, the 365 Calendars collection offers uniquely designed calendars by designers and studios such as Kenji Yano, Masaaki Kimura, the Hong Kong Polytechnic University, "Sonner, Vallee u. Partner", Massachusetts College of Art and Design and many more.

Cutting-edge graphic work from the Arab world and Iran that is emblematic of the cultural emancipation of this entire area.

The wave of protests that started this year in Tunisia, Egypt, Yemen, Libya, and other countries have made it clear just how much the Middle East is searching for a new identity. Young designers in the region are playing a part in this movement by increasingly emancipating themselves creatively. In their work, they are charting their own compelling course between local visual convention and a modern international style.

Arabesque 2 documents the potential of this current creative emancipation in the Arab world and Iran. The book features examples of recent innovative and groundbreaking design work that is inspired by the richness of the region’s visual culture.

Given the important role of calligraphy in the Middle East, Arabesque 2 focuses on typography. The book presents a wide range of Arabic fonts and typefaces inspired by traditional calligraphy. These are accompanied by a rich selection of applications. Select examples of design and graffiti serve as powerful demonstrations of how text can be used illustratively. This work is particularly relevant to those creating street art and poster design.

Arabesque 2 also features graphic design, logos, editorial design, and illustration by young designers and activists from Egypt, Iran, Saudi Arabia, Jordan, Lebanon, and the United Arab Emirates. Regardless of the location and nationality of their creators, all of the examples included in the book combine modern design with the traditional, letter-based canon of Arab forms in striking ways.  

The book’s preface is written by John Martin, co-founder of Art Dubai. Additional texts and interviews describe the environments in which the featured designers and artists work. Editors Ben Wittner and Sascha Thoma round out Arabesque 2 with a CD-ROM that features four typefaces related to its themes.

Provides graphic designers and advertisers with photographic templates for the true-to-life and convincing presentation of their designs.

Blank Slate provides graphic designers and advertisers with 1,000 photographic templates of everyday objects for the true-to-life and convincing presentation of their designs — from shopping bags and bottles to brochures and a variety of other products.

Because all of the templates shown in the book are also available as digital files on a free included DVD, any creative can easily use them to present his or her work in the way that gives clients the most concrete grasp of how their corporate designs will function in the real world.

About the Author:

Currently design director at the DMC Group in Düsseldorf, Cordelia Craigie has spent many years creating a wealth of projects for clients including Mercedes-Benz, Johnson & Johnson, Maurice Lacroix, Allianz, and REWE. In doing such work, she came to the realization that she sorely missed a toolbox such as Blank Slate. Luckily for us, she took the initiative to create the book to help herself and everyone else simplify the process involved in presenting designs to a client.

Chip Kidd is recognized worldwide as one of the best graphic designers working today, especially in book design. This is a much-anticipated follow-up to Chip Kidd: Book One, where he not only showcases his most recent work, but demonstrates the relationship he has with some of the world's most influential authors and sheds light into his passion for the art of book-making and most recent expansion to other media design like film posters, magazine covers, and artist collaborations. This book is a must-have for designers and all book-lovers interested in the man responsible for some of the most recognizable book covers in the world.

Chip Kidd: Book Two is a work of art itself, a book on a designer described as "a design demigod," and "the closest thing to a rock star" in graphic design. The book will feature all of Kidd's book designs from the years 2007 to 2017, including book cover designs for best-selling authors Haruki Murakami, Cormac McCarthy, Orhan Pamuk, Augusten Burroughs, and David Sedaris, each whom share insight on Kidd's creative process and the importance his designs have had on their work.

About the Author:

Chip Kidd is associate art director at Alfred A. Knopf. His first novel, The Cheese Monkeys, was a national bestseller and a New York Times Notable Book of the Year. He is the editor-at-large for Pantheon and the author of Peanuts: The Art of Charles M. Schulz, Batman Collected, and others. He lives in New York City and Stonington, Connecticut.

Creating a brand identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This practical handbook is a comprehensive introduction to this multifaceted process.

Exercises and examples highlight the key activities undertaken by designers to create a successful brand identity, including defining the audience, analyzing competitors, creating mood boards, naming brands, designing logos, presenting to clients, rebranding and launching the new identity.

Case studies throughout the book are illustrated with brand identities from around the world, including a diverse range of industries – digital media, fashion, advertising, product design, packaging, retail and more.

About the Author:

Catharine Slade-Brooking has an industry background in branding, packaging and illustration with a client list including Glaxo Smith Kline, Lloyds Bank and the Sunday Times. She has written widely on graphic design subjects.
She currently teaches on the BA Graphic Communication course at Farnham UCA.

With the amount of progress, humankind has made in attitudes and achievements to-date, the time cannot be more apt than now to celebrate how far women have come in the creative industry today.

DESIGN{H}ERS is a stunning showcase of up-and-coming talent spanning across a variety of design mediums to highlight the distinction and diversity that women bring to their respective fields. Coupled with compelling stories revolving around the journeys of luminaries who have already made their mark, this book serves to intrigue and inspire the creatives of the future.

Why does a newspaper look different than a magazine or a book? What effect does using a certain typeface or a specific grid have? And why do some layouts just seem right, and others seem simply wrong?

This comprehensive handbook and reference volume elaborates by means of sketches and explanations on the basics and terminology that are indispensable for the design and production of print media. From the initial layout and the correct use of colour and typefaces to the right column width and line spacing: "Design, Typography, etc." covers all aspects of good design for books, posters and advertising.

_ Comprehensive handbook
_ Considering all aspects of print media 
_ Practical explanations and illustrative application examples
_ Including extensive glossary

The origin of coffee dates back thousands of years. The unique charm of coffee makes it an irreplaceable part of life, with more and more coffee houses popping up in different parts of the world. The book is a collection of coffee brands and interior designs of coffee houses, showing the power of a good design over brand image.

- it presents comprehensive branding elements of a successful brand
- it provides floor plans of interior design
-  it includes professional articles shared by veteran designers

As much as skills and styles matter when it comes to design, every visual begins with a fundamental element that can be enhanced or expanded into an aesthetically pleasing and meaningful piece of work. Whether they serve as simple points of focus or building blocks for complex patterns, these elements present countless possibilities when combined with purpose and principles like contrast, balance, rhythm, and white space.

Going back to the basics, Dot Line Shape is a comprehensive collection of projects that manifest the three elements in inspiring and ingenious ways to bring unique creative visions to life. No matter how trends or platforms change over time, they serve as timeless components that provide designers and artists around the world with infinite means of expression to make a lasting impact.

From Italy is a celebration of creativity from Italy, compiled and published by Counter-Print.

Featuring 18 creatives & their work including: Parco Studio, CRSL, Matteo Vandelli, Maxim Dosca, BRH+, Cabaret Typographie, La Tigre, Happycentro, Multi Form, Atto, CamuffoLab, Olimpia Zagnoli, Tassinari/Vetta, Federico Barbon, Mauro Bubbico, Multiplo, Eremo & Camilla Falsini.

About the Author:

Counter-Print is an independent publisher and online store specialising in design and visual culture. They produce and curate a unique selection of books from around the world.

This outstanding illustrated volume presents a rich collection of the most original characters from designers all around the world.

Any animation, cartoon, comic or illustration needs a great unique character to bring the artwork to life and this book precisely provides endless images of innovative, imaginative, well-designed beings to create an entertaining original story or a thrilling action-packed adventure.

Character Design contains a great mix of colourful whimsical characters. A visual celebration of the design process and imagination, this book is organized into three main sections: a showcase sorted by colour, interviews of the designers and a description of the design processes involved in the development of each character.

This book also contains an accompanying CD-ROM.

When one speaks of the beauty of Mother Nature, lush leaves and bright blooms in the sun often come to mind. However, there is so much charm to be found in her lesser-noticed side, sprouting silently in the places people rarely look at. The fungi family, for example, is full of intriguing species in a variety of shapes, patterns, and sizes that brim with character in the eyes of the observant. 

Fungal Inspiration is a visual collection of often-hidden gems that highlight the wilder side of nature from around the world. From the intricately detailed to the delightfully quirky, the projects demonstrate a wide range of creativity and a keen appreciation for the unique by the artists and designers who add their own personalities to the curiosities they bring to life on canvas.

Discover 500 of the world’s greatest graphic designs in one big, bold, and brilliant volume

This deep dive into graphic design history presents the work of more than 400 designers across 33 countries and 5 continents, with work dating back to the 14th century.

Reimagined from the Phaidon best-seller Graphic: 500 Designs that Matter, the book’s dizzying array of designs range from the Gutenberg Bible to Joy Division album art, with work by both anonymous creators and industry icons such as Aleksandr Rodchenko, Paul Rand, Paula Scher, Ahn Sang-soo, and Julia Born.

The generous format and two-part design structure allows designs to be shown in detail, with large images up front and a 300+ word text for each entry in the back – making this equal parts picture and reading book. A design category key adds functionality while indicating the sheer variety of disciplines at work within one medium, from advertising and information design to posters, books, magazines, and logos.

This book is the perfect reference guide for design and art lovers, enthusiasts, and professionals at any stage of their careers, as well as all those interested in and impacted by visual communication.

Carefully revised to bring every detail up to date, organized chronologically, and with the addition of 50 new examples that highlight designers reshaping the graphic culture of today, this collection is more comprehensive, compelling – and relevant – than ever before.

Featured designers include: Reza Abedini, Otl Aicher, Herbert Bayer, Max Bill, Laurenz Brunner, A. M. Cassandre, Joseph Churchward, Alan Fletcher, Federica Fragapane, Graphic Thought Facility, Béla Horovitz, Eric Hu, Shira Inbar, Tibor Kalman, Amos Paul Kennedy, Jr., Frith Kerr and Amelia Noble, Anita Klinz, El Lissitzky, George Lois, Karel Martens, Bruno Munari, Nontsikelelo Mutiti, Hassan Rahim, Aleksandr Rodchenko, Stefan Sagmeister, Koichi Sato, Paula Scher, Elena Serrano, Ladislav Sutnar, Ikko Tanaka, Jan Tschichold, Carol Twombly, Jop van Bennekom, Andy Warhol, and Tao Yuan-qing.