The Watch Book Rolex: 3rd Updated and Expanded Edition

Gisbert L. Brunner
книга The Watch Book Rolex: 3rd Updated and Expanded Edition, автор: Gisbert L. Brunner

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The Watch Book Rolex: 3rd Updated and Expanded Edition

Gisbert L. Brunner
Ціна: 4200 грн
Є в наявності
ID: 11795
Видавництво: teNeues
Палітурка: Hardcover, 25 x 32 cm
Кількість сторінок: 288; color photographs: 450
Рік видання: 2023
Мова: Multilingual Edition: English, French, German
ISBN-13: 9783961715039

The ultimate standard work on the Rolex brand is going into a new edition. "The Watch Book Rolex" has long been undisputedly one of the best coffee-table books when it comes to the luxury watch brand. In this superlative coffee-table book, Gisbert L. Brunner, known among experts as the "watch pope", illuminates the history of the chronometric legend Rolex. In his usual artistic style, he explains what makes this brand unique and to what extent it has contributed to the technical development of the wristwatch. From the first officially certified wristwatch, to the waterproof "Oyster" case, to the technically sophisticated models of modern times, Gisbert covers everything the reader needs to know about the Rolex brand in impressive pictures and highly informative yet entertaining texts. 

In the third revised edition, the successful author has now also included the latest models of the legendary Submariner and Daytona series, the brand's traditional lines, which are already celebrating their 70th and 60th anniversaries. But in this edition, Gisbert also addresses the particular challenges facing the watchmaking trade in the advancing 21st century. The business is confronted with the increasing shortage of skilled workers. The author highlights the innovative projects and programmes with which the luxury brand is countering this trend in order to be able to maintain its own standards of guarantee and service in the future. Brand new and a special goodie for real watch fans is the additional digital content to which only owners of the coffee table book "The Watch Book Rolex" have exclusive access via the teNeues app. It can rightly be said that this impressive coffee-table book has once again managed to continue its development in the third edition. Thus, the collector's item continues to deserve an honourable top ranking among the best titles that exist around Rolex.

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Watch lovers and Rolex admirers delight! In this new edition of The Watch Book Rolex, expert Gisbert L. Brunner guides you through the wonderful world of this luxury watch brand with passion, attention to detail, and consistently impressive expertise.

The waterproof "Oyster," the "Datejust," or the more than half-a-century-old diver's "Submariner": timepiece aficionado Brunner walks readers through the innovative technology and design behind iconic Rolex models. Brand-new entries from the Rolex 2020 and 2021 collection celebrate the latest crowns of Rolex achievement.

With trilingual texts in German, English, and French and some 400 color and black-and-white photographs, this is a delight of a book for watch lovers, watch collectors, and Rolex devotees around the globe.

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Informative text and hundreds of photos are a fitting testament to the world-renowned Rolex brand Respected wristwatch expert and historian Gisbert L. Brunner shares his extensive subject knowledge once more A must-have for watch collectors, enthusiasts, and anyone wishing to become one

No doubt about it, Rolex is a chronometric legend. The company was founded in 1905 by Hans Wilsdorf, a Bavarian marketing genius who focused on innovation. Watch enthusiasts have Wilsdorf to thank for many outstanding models and technical advances, including the first officially-certified wristwatches, the waterproof Oyster housing, the Datejust, and sports watches like the Submariner diver’s watch, which dates back more than fifty years.

Although this book gives the company’s incredible tradition its due, it also devotes ample space to the present. Crafted in-house to exacting specifications, Rolex’s breadth of timepieces combine the utmost in sophisticated luxury with advanced precision. All this and much more is yours to enjoy in the third volume of the successful The Watch Book series.

About the Author:

Gisbert L. Brunner, born in 1947, has been working with wristwatches, pendulum clocks, and other precision timekeeping instruments since 1964. During the quartz watch crisis in the 1970s, he discovered a new love for mechanical timepieces as well. His talent and passion for collecting chronographs led him to publish his first articles on the subject in magazines, including GQ, ZEIT Magazin, and Chronos, in the 1980s. He has since written more than twenty books about every aspect of the field.

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