Unboxed: Japan: Contemporary Packaging Design in Japan

In Japan, packaging is more than just a container – it is an art form, a cultural expression and a philosophy of care. Rooted in centuries of tradition yet constantly evolving, Japanese packaging design blends aesthetics, functionality and deep respect for nature. From the delicate folds of furoshiki wrapping to the thoughtful innovations that enhance everyday life, each design tells a story of craftsmanship and mindfulness.

Unboxed: Japan explores the rich history, cultural symbolism and modern ingenuity of Japanese packaging. Through the lens of sustainability, user experience and design philosophy, this book unveils how Japan’s approach to packaging offers profound lessons for the world. Whether you are a designer, a cultural enthusiast, or simply curious about the beauty in the everyday, this journey into Japanese packaging will inspire you to see the art in the smallest details.

About the Author:

Counter-Print is an independent publisher and online store specialising in design and visual culture. They produce and curate a unique selection of books from around the world.