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Profiled here are nine case studies, each providing insight into a specific business arena, and the unique role design plays in developing an identity as part of a strategy for success. Some of the best designers in the field today will explain their process in creating identities, from initial client meetings and planning, through logo development and a wide variety of identity applications. Additionally, a showcase of identity projects, from local ventures to national enterprises, further details the objectives of client and designer. Areas of concentration: Corporate, Entertainment, Hospitality, Institutional, Packaging, Product, Recreation, Retail, Services

This book revisits some of the most significant projects undertaken by Cases i Associats in the area of newspaper design over the last two years, both in print and in digital format. This volume also includes the personal impressions and opinions of the editors involved in the graphic and editorial revamp of printed and digital media, and their views on some of the most topical issues relating to the current press scene.

This is a practical book on creating packaging prototypes that reflect sustainable and ecologically sound principles.

It challenges the next generation of graphic designers to re-envision packaging design as a less environmentally destructive practice than it presently is, and examines an array of techniques and methodologies for creating innovative and sustainable packaging designs, from first concept to final production.

The book is organized into two distinct sections embracing first the theory, including many case studies, and then the practice of eco-friendly packaging design.

In the first part of the book, after introducing the student to the background of packaging design and its purpose, the author focuses on issues of sustainability. Through a series of case studies and interviews he looks at some of the companies that are leading the way in sustainable packaging.

The second part of the book provides practical information on creating eco-friendly packaging and follows various projects through, step by step.

How do today's brightest and best designers see the future of design? What are the defining elements of form, function, and aesthetics at the turn of the millennium?

In response to these burning questions, we've put together the definitive book on cutting-edge product design, furniture, ceramics, glassware, and textiles. Including a cross-section of the world's most influential designers, from superstars to newcomers, and stunning images of their most progressive work, Designing the 21st Century is like no other book of its kind.

Making it especially unique are the contributions from all designers featured: each sent us his or her answer to the question, "What is your vision for the future of design?" Crack the book to see how their revolutionary ways of thinking take shape. The experimental concepts and predictions featured here will serve as an important reference for generations to come - when researchers in 2101 want to see what was going on in design a century earlier, this is the book they'll turn to.

This book shows the full creative potential of the computer. Packed both with practical applications and new concepts, it demonstrates that computers do not simply perform old tasks more efficiently, but enable us to generate whole new worlds. Robin Baker shows how the computer is potentially the firmest bridge ever built between the two cultures of art and science: once simply a tool for handling abstract symbols, it has engendered - with the advent of VDU technology - the electronic image, and with it a new form of expression. Initially, paint systems and 2-D and 3-D drafting programmes simply transferred traditional methods onto the screen; now our entire visual landscape - from architecture and interior design to film and graphics, from fashion and jewellery to printmaking and industrial design - is being transformed.

Virtual Reality allows 'solid' objects to be viewed from within; shape grammar gives architects the opportunity to recreate any building in an infinite range of forms; neural networks make computers 'see' like humans; rapid prototyping creates an immediate physical model of an electronic design; genetic algorithms provide instant 'generations' of design forms with controlled or uncontrolled mutations; hyperpublishing produces 'personal' magazines or books, created by electronic 'agents' responding to individual needs. Some of these incredible concepts are now actively being used; others lie in the near future. All of them give us a greater capacity for "Designing the Future" than ever before. For the vast audience in the fine and applied arts, in business, in education and in the home for whom the computer has become indispensable, this is essential reading.

The lack of a specific and comprehensive guide to type design has long been a frustration for typographers, graphic designers and students. 

Designing Type finally addresses this important need – and brings new depth and insight to the art and process of developing a typeface. 

Copiously illustrated with type specimens and diagrams demonstrating visual principles and letter construction, the book discusses structure, optical compensation and legibility, with emphasis on the often overlooked systematic relationships between letters and shapes in a font. A wide range of classic and contemporary typefaces are analysed, and examples of student work, progress sketches and final type designs are used to demonstrate core issues. 

In the light of the rapidly broadening market for original and custom typefaces, Designing Type is a valuable reference for both experienced professionals and novice designers.

About the Author:

Karen Cheng is professor in the Visual Communication Design program at the University of Washington in Seattle, where she teaches type design and typography. An active practitioner, her design work has been published by the American Institute of Graphic Arts (AIGA), Communication Arts, Print, Critique and ID Magazine.

This book brings together utterly fresh and creative stationery materials produced by designers from all over the world. The projects featured range from business cards and letterheads to CD packaging, memoranda and notepads. This title shows that a successful corporate identity depends on the details and it will undoubtedly help entrepreneurs to make a statement when starting a new business venture in a highly competitive environment.

About the Author:

Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China), where he is dean of the design, visualization and animation department. He is a prolific editor, whose titles focus on international design, architecture, branding, communication, trends and culture, and the editor of Design 360° magazine and Asia-Pacific Design. He has been invited to lecture at numerous universities, design academies and organizations, and he has also been a jury member for China’s most prestigious design and illustration awards.

An international survey of the world's most exciting and influential furniture designers today.

Design in the 21st Century has liberated itself from industrial conditions and the associated physical demands. With new technology, expanded choice of materials and the practice of luxurious craftsmanship, designers are embracing design with scintillating attitude, challenging aesthetic boundaries and speculating new expressions in visual codes. Desire documents current developments in furniture and object design today, showcasing recent work by the most exciting and influential designers from around the globe categorised into four distinct trends and groups: Modernists, Taletellers, Inventors and Entertainers.

Design in the 21st Century has liberated itself from industrial conditions and the associated physical demands. The clean and simplified designs of Minimalism, where less is more and form follows function, is widely practised today but with new vigor and context. There is also an explosion of vibrant design today that breaks free from the minimal style of approach, prevailing in current design trends. With new technology, expanded choice of materials and a return to luxurious craftsmanship, designers are embracing design with scintillating attitude, challenging aesthetic boundaries and speculating new expressions in visual codes.

Desire is an up-to-date comprehensive survey on furniture and object design today, showcasing the crème de la crème of designers culled from around the world. It presents celebrated designers who represent the Modernists, creating sophisticated designs that are redefining the formal language of Modernism, blending the restraint of form with the refined use of materials. They are featured along with the inventors; visionary designers who continue to challenge our perception of design with futuristic shapes, and the experimental, innovative and often unprecedented use of materials.

Furthermore, Desire documents a wave of designers who are practicing a more playful approach to design and producing products that are tale-telling. It introduces designers that are merging various design disciplines to produce a new, expressive language. They show references to historical events and times, follow conceptual and materials processes and are decorative in nature with visually striking shapes and graphic motifs. The book also explores the growing area of design as art, exhibiting recent work by designers who are creating provocative one-off pieces and limited editions. Produced with experimental freedom and intended for a niche market, they are entertaining in nature and exhibited at prestigious design galleries and sold at international auction houses.

With a foreword and chapter introduction texts written by Andrej Kupetz, Managing Director of the German Design Council, as well as designer profiles, this indispensable reference provides valuable insight into the current state of furniture design practice. The pioneering examples in Desire will shape the future aesthetic of product, furniture and object design and pave the way we will live in the 21st Century.

Featured designers include:
5.5 Designers, Ron Arad, Autoban, Maarten Baas, BarberOsgerby, Joost van Bleiswijk, BLESS, Jörg Boner, Bram Boo, Tord Boontje, Ronan & Erwan Bouroullec, Stephen Burks, Fernando & Humberto Campana, Committee, Christophe Delcourt, Stefan Diez, Tom Dixon, DRIFT, Kiki van Eijk, Olafur Eliasson, Thomas Feichtner, Folkform, FRONT, Martino Gamper, Konstantin Grcic, Anna Ter Haar, Ineke Hans, Jaime Hayon, Studio Job, Hella Jongerius, Max Lamb, Kwangho Lee, Mathieu Lehanneur, Leif.designpark, Doshi Levien, Studio Libertiny, Julia Lohmann, Malin Lundmark, Peter Marigold, Haldane Martin, Jason Miller, Jasper Morrison, Nendo, Ernesto Neto, Marc Newson, Patrick Norguet, o-d-a, od-v, Robert Stadler, Steven Holl Architects, Studio Makkink & Bey, STUDIOILSE, Tjep., Ünal & Böler Studio, Patricia Urquiola, Marcel Wanders, Hannes Wettstein, Dirk Winkel, WOK Media, Michael Young, Oskar Zieta and many more.

Beautifully illustrated a parade of lingerie that is all the fashion for the fashion conscious.

A look behind the scenes at Diana Vreeland’s Vogue, showing the legendary editor in chief in her own inimitable words. When Diana Vreeland became editor in chief of Vogue in 1963, she initiated a transformation, shaping the magazine into the dominant U.S. fashion publication. Vreeland’s Vogue was as entertaining and innovative as it was serious about fashion, art, travel, beauty, and culture. Vreeland rarely held meetings and communicated with her staff and photographers through memos dictated from her office or Park Avenue apartment. This extraordinary compilation of more than 250 pieces of Vreeland’s personal correspondence — most published here for the first time — includes letters to Cecil Beaton, Horst P. Horst, Norman Parkinson, Veruschka, and Cristobal Balenciaga and memos that show the direction of some of Vogue’s most legendary stories. These display Vreeland’s irreverence and her characteristically over-the-top pronouncements and reveal her sharpness about the Vogue woman and what the magazine should be. Photographs from the magazine illustrate the memos, showing her imagination, prescience, and exactitude. Each chapter is introduced by commentary from Vogue editors who worked with her, giving readers a truly inside look at how Diana Vreeland directed the course of the magazine and fashion world.

About The Authors:

Alexander Vreeland is the grandson of Diana Vreeland and president of the Diana Vreeland Estate. Polly Mellen was a fashion editor at Vogue for twenty-five years. Grace Mirabella was Vogue’s editor in chief from 1971 to 1988. Susan Train is the Paris bureau chief of Condé Nast Publications.

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Пролистать книгу Diana Vreeland Memos: The Vogue Years

A celebration of the Princess of Wales, her love of fashion and life, and her everlasting influence on culture, celebrity and style.

Diana: Style Icon charts her fashion evolution through fifty looks - from ruffles to polka dots, from dreamy red-carpet classics to off-duty looks (including the now-iconic pink Converse), and her confident, considered "revenge look", emerged after the break-up of her marriage.

The book showcases legendary designers such as Chanel, Dior, Versace, Ferragamo, and Conran, and includes more exclusive ones, such as Bruce Oldfield, Catherine Walker, Christina Stambolian, Atelier Emanuel, who designed the unforgettable wedding dress.

With famous fans such as Rihanna still referring to Lady Di as one of her style icons, and Hailey Bieber paying homage to her athleisure looks, it's clear that Princess Diana is one of the most influential style icons of the 20th century. Throughout the 80s and 90s she was known as a loving mother, philanthropist, 'Princess of the People' and daring and bold fashionista. In The Legend of Di Dan Jones celebrates the style evolution of Lady Diana Spencer – from the innocent see-through skirt faux-pas, to the off-the-rack blue David Sassoon suit and pussy bow ensemble worn on her engagement to Prince Charles, the 25-foot train on her Elizabeth and David Emmanuel wedding dress, the 1996 black Christina Stambolian 'revenge dress', bike pants with Virgin Atlantic sweatshirt going-home-from-the-gym look, and more.

Dan will chart how Di's style evolved from the twee Laura Ashley-loving 19-year-old when she first joined the monarchy in 1981, to a bold and confident fashion influencer in the 90s. Diana had the knack of following Royal Etiquette yet making up her own fashion rules, influencing millions of women across the globe along the way. From her frilly pussy bow blouses to one-shoulder spangly dresses, statement chokers, colourful suits and jeans with blazer ensembles, this is a collection of her best-loved fashion moments – from the red carpet to heading home from the gym and walking through minefields.

Beautifully illustrated throughout, and featuring over 50 of Diana's most iconic looks, as well as profiles of her go-to designers, this is a keepsake for die-hard Di fans and fashion-lovers alike. 

About the Author:

Dan Jones is a writer and editor living in London. Formerly the shopping editor at i-D magazine, Time Out's Style editor and Senior Men's Editor at ASOS, he's an expert in style, grooming and booze. He is the author of a number of books including The Mixer's Manual, Man Made and Gin: Shake, Muddle, Stir.

La réédition de ce dictionnaire de référence comble un manque. Publié en 1890, cet ouvrage traite de l’ensemble des thèmes relatifs à l’ameublement et à la décoration. Il comporte de nombreuses définitions et références artistiques et constitue un support dans la connaissance et l’analyse des objets et des lieux par les amateurs et les professionnels.

200 color illustrations, 60 color and b/w photographs