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A companion to M to M of M/M (Paris) (2012), presenting the best of M/M’s work over the past decade

Originally established in 1992 by Michaël Amzalag and Mathias Augustyniak as a graphic design studio, M/M (Paris) have since defied categorisation, becoming one of the most radical creative practices of today through their influential work across the contemporary cultural sphere.

By collaborating with fashion designers and brands such as Alexander McQueen, Loewe, Louis Vuitton, Miuccia Prada, Jonathan Anderson, Nicolas Ghesquière and Yohji Yamamoto; musicians Björk, Étienne Daho, Kanye West, Lou Doillon, Madonna and Vanessa Paradis; contemporary artists including François Curlet, Philippe Parreno, Pierre Huyghe and Sarah Morris; and rethinking the iconic titles Interview magazine, Purple Fashion and Vogue Paris, M/M have been building a visual atlas of the creative landscape since the early 1990s.

In this illustrated A to Z, beginning and ending with the letter M, interviews with Michaël Amzalag and Mathias Augustyniak frame over 850 images of their projects. A series of conversations with rarely heard luminaries – designers Peter Saville, Experimental Jetset, Cornel Windlin and Katsumi Asaba; fashion designers Miuccia Prada and Jonathan Anderson; artist Francesco Vezzoli; cinematographer Darius Khondji; chef Jean-François Piège; theatre director Arthur Nauzyciel and curator Hans Ulrich Obrist – are interspersed, providing a thought-provoking insight into the minds of one of the world’s most distinctive creative duos.

A foreword by Donatien Grau and an afterword by Éric Troncy bookend contributions by Emanuele Coccia, Jo-Ann Furniss, Alison M. Gingeras, Étienne Hervy, Emily King, Philippe Rouyer and Akira Takamiya. Edited by Grace Johnston, volume two of M to M of M/M (Paris) completes the first volume of M/M’s monograph published in 2012, and now republished by Thames & Hudson.

About the Author:

M/M (Paris) is a creative partnership founded by Mathias Augustyniak and Michael Amzalag in Paris in 1992. The pair have worked with the world's most influential musicians, fashion designers, magazines and artists.

Design better logos and become a more successful, confident graphic designer with Made by James as your guide.

*Winner of the 2021 American Graphic Design Award for Book Design from Graphic Design USA*

UK-based graphic designer James Martin shares his wealth of experience, information, and advice with one goal in mind: to help designers of all levels create better work and enjoy the process. James has designed hundreds of logos for a variety of top brands, and shares his unique creative process, from concept to sketches to final design. Learn how to create outstanding logos, craft and refine your creative process, build great relationships with clients, and become prolific and consistent.

Discover how James creates innovative, clever, and memorable logos with his own hands-on, step-by-step process that includes word mapping, rapid prototyping, and sketching ideas on paper. Learn how to become a visual storyteller by understanding the key factors of working with clients and making them a valued part of the process.

In addition to the important “hows” of logo design — techniques, ideas, and examples of creating logos and building brands — you will benefit from learning aspects of the business rarely discussed: how to become more disciplined, how to see failures as valuable experiences, and ways to avoid burnout.

James shows that design isn’t just about creating images; it’s about building trusting relationships with clients, finding inspiration and using it effectively, and sharing ideas and becoming part of a community.

Made by James also includes:

- Annotated case studies that follow designs from concept to completion
- The advantages of a hands-on, human approach to design
- The value of personal and career growth, and how to enjoy the journey of improvement
- Effective work habits that can make you more efficient, productive, and satisfied

Learn how to harness your passion and become the designer you’ve always wanted to be.

About the Author:

Over the last decade, award-winning graphic designer James Martin has built a successful creative agency, Baby Giant Design Co., with his business partner, creating logos and building brand design for a varied list of clients. Those clients include music heavy hitters The Chainsmokers, Michael Ray, and Carter McLean; and brands such as Bishop Slayer Oyster Stout and Plastic Freedom. His willingness to share his creative process, offer honest advice, and engage with fans and followers on social media has earned him a reputation as a generous and wise mentor and inspiration, especially to junior designers and those just getting started in the field. James lives in Southampton, England.

Made by James is the personal brand of renowned logo designer James Martin. Made by James is the place to go for pioneering logo and brand identity design and where designers of all ages seek honest and real advice about the creative industry. Made by James has become the go-to platform for logo education, ideas on the design process, and inspiring content that keeps creatives positive and motivated. This is the community for anyone who wants to develop their skills as a creative.

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Пролистать книгу Made by James: The Honest Guide to Creativity and Logo Design на Google Books

When a product is labelled as “Made in Japan”, it is often a promise of quality, and the consistent clarity, order and precision of Japanese designs definitely ensures that the reputation is not exaggerated. Known for their minimalist, clean lines, the iconic styles of Japanese designs are admired and imitated all over the world. Truly standing forefront in the establishment of a national design identity, it is the prime example of culture-meets-design, mixing history, traditional art and philosophy into contemporary designs.

With the spotlight on more than 40 local creatives behind all sorts of different projects in different fields, Made in Japan spans from brand identities to spatial design to illustrations and more, examining how variety is held together by the influence of a common culture.

From the award-winning costume designer of Amazon Prime Video’s The Marvelous Mrs. Maisel, a collection of the show’s costumes, with never-before-seen photography, sketches, production stills, and more.

The Emmy- and Golden Globe–winning series The Marvelous Mrs. Maisel centers on Miriam “Midge” Maisel, a 1950s New York City woman whose seemingly perfect life suddenly takes an unexpected turn, taking her from a comfortable life on Riverside Drive through the basket houses and nightclubs of Greenwich Village as she embarks on a groundbreaking standup comedy career. Created by Amy Sherman-Palladino (creator and showrunner of Gilmore Girls), and starring Rachel Brosnahan, Alex Borstein, and Tony Shalhoub, the series has garnered fan and critical praise alike, with much of the attention focused on the exquisitely designed period costumes.

Madly Marvelous: The Costumes of The Marvelous Mrs. Maisel explores the inner workings of Donna Zakowska’s process, as well as the many inspirations for the show’s wardrobe, including period photography, American and European fashion trends, and the various cultures and countercultures of late-1950s New York. The clothes of Mrs. Maisel are gorgeous, authentically detailed, and carefully crafted.

Illustrated with sketches, photographs from Zakowska’s workspace, behind-the-scenes shots, and production stills, the book follows the series from season to season, showing how the vocabulary of fashion—context, style, color, cut, accessories, and more — is integral to defining and developing the characters in the show.

Madly Marvelous is a must-have for fans of the show and fashionistas alike, providing readers with a curated and well-informed look at a vital period in fashion history.

About the Author:

Donna Zakowska is an award-winning American costume designer. She has designed for film, television, theater, circus, opera, music, and puppet theater. Her costumes for the HBO miniseries John Adams (2008) earned her both an Emmy and a Costume Designers Guild Award, and her work for The Marvelous Mrs. Maisel received an Emmy Award in 2019, as well as a Costume Designers Guild Award nomination in 2018 and a win in 2019. She lives in New York.

The definitive monograph on the most illustrious haute-couture embroidery house in the world, featuring specially commissioned photography of Maison Lesage’s Paris archive collections

The most famous embroidery house in the world, Maison Lesage has collaborated with the greatest names in the history of fashion, from Madeleine Vionnet, Elsa Schiaparelli, Cristóbal Balenciaga and Christian Dior to Yves Saint Laurent, Hubert de Givenchy and, of course, Chanel, which counts Lesage as one of its Métiers d’Art ateliers.

Fashion legends such as Elsa Schiaparelli (with her famous Circus and Zodiac collections) and Yves Saint Laurent (whose Van Gogh iris-embroidered jackets number over 200,000 pearls and 250,000 sequins) worked exclusively with Maison Lesage, but the embroiderer also collaborated with a raft of international designers, including Balmain, the House of Worth, Vionnet and Lacroix. Perhaps best known today for the masterpieces it created for Karl Lagerfeld's Chanel collections, Maison Lesage was bought by Chanel in 2002 to ensure the survival of its unique history and extraordinary skills.

Illustrated with specially commissioned photography of Maison Lesage’s historic creations and illuminated with texts by Patrick Mauriès, Maison Lesage is both a tribute to exceptional craftsmanship and a journey through 100 years of fashion at its most sumptuous and inventive.

Contents List:

1. Providers of excellence • 2. The birth of luxury • 3. A stroke of luck • 4. Handover 5. Bias cut • 6. Mainteuses and Lunévilleuses • 7. Marie-Louise • 8. A house is born 9. A change of address • 10. Schiaparelli • 11. Acrobats and butterflies • 12. The unexpected • 13. Survival • 14. Embroidery, trimmings and textiles • 15. François 16. American adventures • 17. Return to Paris • 18. Asparagus and flowers • 19. Old and new regime • 20. Six hundred hours • 21. When fashion is in fashion • 22. 29 and 92 • 23. A passage to India • 24. A long friendship • 25. Changes

About the Author:

Patrick Mauriès is a writer and publisher of many notable titles on fashion and design, including Jewelry by Chanel, A Cabinet of Rarities, The World According to Karl and Fashion Quotes to name a few, all published by Thames & Hudson.

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The most prestigious Parisian Haute Couture artisans, Maison Lesage has collaborated with the biggest names in fashion, from Chanel, Schiaparelli, and Yves Saint Laurent, to Cristobal Balenciaga, Valentino, and Alexander McQueen. Founded in 1924, when the Lesage family bought the eminent firm of Michonet (then a supplier to such fashion legends as the House of Worth), Maison Lesage has created exceptional embroidery motifs ― often requiring hundreds, if not thousands, of hours of precise beadwork ― for star fashion designers for decades.

Perhaps best known today for the masterpieces it creates for Karl Lagerfeld’s Chanel collections, the house was bought by Chanel in 2002 as part of its Paraffection group to ensure the survival of the house’s unique history and extraordinary skills.

Illustrated with specially commissioned photography of the house’s historic creations and illuminated with texts by Patrick Mauries, who has written extensively on Chanel, Maison Lesage is both a tribute to exceptional craftsmanship and a journey through more than one hundred years of fashion at its most sumptuous and inventive. This book will be coveted by anyone interested in luxury fashion.  

From the creator of the award-winning Mimi G. Style, Inc., comes the ultimate collection of basic patterns that can be sewn, modified, and styled to yield more than 100 unique looks and craft your own personal wardrobe.

Make It Yours with Mimi G is all about creating a fully functional wardrobe to love. Starting with six base patterns, Mimi G then hacks each pattern to create 26 new designs that will be styled both together and separately for a total of more than 100 looks. But this book isn’t just about hacking patterns to give you a complete wardrobe; it’s also about showing you how to style each garment and make your DIY wardrobe work for you.

Fashion and style are an integral part of making your own clothing, and this book offers a complete guide to making the perfect wardrobe for every individual. Mimi G’s own understanding of fit, her size-inclusive patterns, and ability to make what most would call “basic patterns” into unforgettable looks give this book incredible appeal. Focused on the modern maker wanting to create a sustainable wardrobe — with sewing, style, and design options—Mimi G’s book is unlike any other, offering sewists of all skill levels detailed, step-by-step, illustrated instructions and pattern sheets to explore their creativity.

About the Author:

Mimi G. is the creator of Mimi G Style, Inc., an award-winning business born from her love of sewing and design. She is also the founder of the fashion, lifestyle, and DIY blog Mimi G Style, the founder of Sew It! Academy, and the host of the widely popular podcast Business S.H.E.T. She lives in Atlanta with her family.

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Пролистать книгу Make It Yours with Mimi G: A Sewist’s Guide to a Custom Wardrobe на Google Books.

Take your design work to the next level with Making and Breaking the Grid: A Graphic Design Layout Workshop (Third Edition), the essential easy-to-use guide for designers working in every medium.

With over 150,000 copies in print, this new edition makes a classic text relevant to a new generation of designers. Updates include:

 - A cross-cultural inclusive re-envisioning of design history related to the grid, including alternative approaches to layout
- Expanded discussion of grid use in interactive, UX/UI scenarios
- Greater equity in the representation of design work by women and BIPOC designers

Grids are the most basic and essential forms in graphic design — and they can be the most rigid. This book shows you how to understand the rules of the grid to use them effectively, and then how to break them, resulting in phenomenal cohesive layouts. Timothy Samara explains the history of the grid and shows examples of grid basics, such as column, compound, and modular grids. He shows methods for building and using grids, and offers numerous examples of stunning design projects using a variety of imagery and typography.

Pages are filled with hundreds of large, full-color layout concepts and diagrams that educate and inspire. After mastering the grid, discover how to break it using conceptual designs that deconstruct and flip the grid successfully. Split, splice, and shift; create spontaneous compositions; make narrative constructs; work on an axis; use intuitive design; and more to create unique layouts or other projects. See ideas in action with eye-catching layout examples.

With this book you will:

 - learn how grids work.
- be inspired to explore new concepts for using — or not using — grids.
- discover achievable alternatives for boring layouts.
- get the results you want using fresh design elements.
- learn designers’ processes via fascinating case studies.
- see numerous examples of successful layouts created with and without grids.
- communicate ideas effectively using visual language.

This new, expanded edition presents the most comprehensive, accessible, in-depth exposition of layout concepts ever published.

About the Author:

Timothy Samara is a graphic designer based in New York City, where he divides his time between teaching, writing, lecturing, and freelance consulting through STIM Visual Communication. His 18-year career in branding and information design has explored projects in print, packaging, environments, user interface design, and animation. He has been a senior art director at Ruder Finn, New York’s largest public relations firm, and senior art director at Pettistudio, a small multidisciplinary design firm. Before relocating to Manhattan, he was principal of Physiologic in Syracuse, located in upstate New York.

In 1990, he graduated a Trustee Scholar from the Graphic Design program at the University of the Arts, Philadelphia. Mr. Samara is a faculty member at New York’s School of Visual Arts, New York University, Purchase College/SUNY, and The New School, and has published six books on design and typography, all through Rockport Publishers: Making and Breaking the Grid; Typography Workbook; Publication Design Workbook; Type Style Finder; Design Elements; and, most recently, Design Evolution, released in January 2008. Mr. Samara and his partner live in the Williamsburg neighborhood of Brooklyn.

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Пролистать книгу Making and Breaking the Grid, Third Edition: A Graphic Design Layout Workshop на Google Books.

An in-depth visual guide presenting the captivating creative journeys behind the world’s leading videogames

Making Videogames is an unprecedented snapshot of modern interactive entertainment, with insight from true pioneers about the most important games in the world. Illustrated with some of the most arresting in-game images ever seen in print, the book explores the unique alchemy of technical and artistic endeavour that constitutes the magic of videogames, striking a captivating balance between insight and accessibility.

Across eleven chapters, each focusing on a specific game from AAA blockbusters such as Control and Half-Life: Alyx to cult breakthrough games including No Man’s Sky and Return of the Obra Dinn, the book documents the incredible craft of videogame worldbuilding and visual storytelling via the world’s most popular, but seldom fully understood, entertainment medium. The book’s text orbits breathtaking, specially created imagery ‘photographed’ in-engine by the author, demonstrating the magic and method behind each studio’s work.

A book not only for die-hard videogame fanatics, but also for designer-creatives and the visually curious, Making Videogames is a thrilling showcase of the boundless creativity of this amazing industry.

Contents List:

Introduction
1. Optimising Story
2. Lighting in Action
3. Building the Open World
4. Reinventing Virtual Reality
5. Faking Flight
6. A Theatre of Diplomacy
7. Procedural Worlds
8. Landscaping Joy
9. The Digital Actor
10. Fear Factory
11. The Soul of Simulation

About the Authors:

Duncan Harris is a screen capture artist for videogames, with over a decade of game industry experience. He has created official in-game imagery for titles such as Tomb Raider, Hitman, Crysis, Minecraft, EVE Online and The Evil Within. His clients include EA, PlayStation, Crytek, the V&A and many more. Alex Wiltshire is a writer and consultant for videogames, design and technology. He is the author of the bestselling book Minecraft Blockopedia (2014), and the editor of Britsoft: An Oral History (2016). Previously editor of Edge, he has also written for Rock, Paper, Shotgun, PC Gamer and Eurogamer.

Malika Favre is one of the world’s most celebrated illustrators, known for her stunningly simple work, often utilising a handful of perfectly refined vector shapes to convey her subject matter.

Whether working as a commercial illustrator in advertising, editorial or publishing, or as an artist creating personal pieces, Malika’s artwork is imbued with both an iconic sense of style and underlying meaning.

Her images often tweak the intellect, sometimes through the minimal forms she creates and the way they flow into one another; while in others she conjures up optical illusions with repeating lines and patterns.

This revised and expanded edition of her revealing monograph tells the story of an authentic artist, one who’s stunning output showcases a unique talent attuned to spotting and appreciating the beauty in the simplest things.

Collecting a mix of Marimekko's classic prints and sought-after new designs,

this treasure trove of colour and pattern is housed in a keepsake box.

Mark Ryden’s Yakalina Secrets is the wondrous second installment in the artist’s incredible gallery of creatures.

In his Pacific Northwest studio during the isolation of COVID-19, Mark Ryden began a series of his iconic half-animal, half-plush creatures that further explored his reverence for these beings, who are guides through a landscape of the unknown. The figures in these paintings are neither human nor animal, they are spiritual entities that create a bridge between the human and animal worlds in which so much disharmony exists.

This book features all of the original portraits of Ryden’s mysterious and mythical creatures. The resulting gallery of enchanted characters embodies the artist’s meticulously realized signature blend of archetype, kitsch, and narrative mysticism.

Mark Ryden’sYakalina Secrets features works from two of the artist’s exhibitions, organized in collaboration with Emmanuel Perrotin and Kasmin Gallery: Animal Secrets in Paris and Yakalina 9 in Tokyo.

Foreword by Takashi Murakami

About the Author:

Blending pop culture themes with techniques reminiscent of the old masters, Mark Ryden has created a singular style that blurs the traditional boundaries between high and low art. His work first garnered attention in the 1990s when he ushered in a new genre of painting, “pop surrealism,” dragging a host of followers in his wake. Ryden has trumped the initial surrealist strategies by choosing topics loaded with cultural connotation.

Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. The book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market. All tools in the modern marketer's kit are discussed, from attending fashion fairs to viral marketing and online strategies.

Using examples and case studies drawn from a broad range of fashion, textile and retail businesses, students are led through the marketing process from initial consumer and market research to the creation of exciting marketing and branding campaigns. The book is designed to appeal to students at degree or foundation level as well as those contemplating a career within the fashion industry.

About the Author:

Harriet Posner is a lecturer and consultant in fashion, business and marketing. After graduating from Saint Martins College of Art & Design, she set up her own knitwear label, selling in major stores worldwide. She has worked as a fashion designer, buyer and marketing consultant in the UK, Europe and Asia.

Contents:
1. The Fashion Market
2. Marketing Strategy
3. Research and Planning
4. Understanding the Consumer
5. Introduction to Branding
6. Fashion Promotion
7. Careers in Fashion Marketing

Marketing Fashion is a practical guide to the fundamental principles of marketing, branding and promotion, from creating a customer profile to developing a brand identity. The book explains key concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market.

For this third edition, examples drawn from a broad range of fashion, textile and retail have been updated to include more on social media and digital and emerging technologies, such as fashion in the metaverse. The updated text increases the focus on sustainability issues, while also tracing recent disruptions to traditional marketing frameworks such as degrowth. There are also more examples of global fashion weeks and brand collaborations. The book will appeal to students at degree or foundation level as well as those contemplating a career in the fashion industry.

Chapters:
Marketing Theory
The Fashion Market
Research & Planning
Understanding the Customer
Branding
Promotion

About the Author:

Harriet Posner is a fashion educator, author and consultant with more than 40 years' experience in the fashion industry and 25 years in fashion education as a programme director and course leader. After graduating from Central Saint Martins, University of the Arts London, she established her own knitwear label selling in major stores worldwide and dressing celebrities including Madonna. She has worked as a fashion designer, retail buyer and international consultant in fashion marketing and branding.

A breathtaking survey of 20 years of fashion designs by Martin Margiela

Timed to coincide with a major exhibition, this volume revisits the years during which celebrated designer Martin Margiela achieved the status as one of the most important designers at work today. One of the "Antwerp group of six" who changed the face of contemporary fashion, Margiela created 41 runway shows between 1989 and 2009 which promoted a unique vision of understated luxury -- monochromes, oversize volumes, and his signature "constructed-deconstructed" cuts - whose credo is comfort, timelessness, sensuality, and authenticity.

Famously reclusive, Margiela never showed his face even at his own shows in order that the work could stand purely on its own, free from any link to celebrity or self-promotion. This volume chronicles these amazing fashion shows in careful detail: the extraordinary spaces, the music, the designer's intentions, the iconic pieces. Over the years, recurring motifs and inspirations become more apparent including anonymity, whiteness, past and anteriority, diversion. The book reveals the sensitive, poetic and incredibly innovative universe of this most influential contemporary fashion designer.

About the Authors:

Alexandre Samson is a curator and manages the Palais Galliera contemporary collections. 

Olivier Saillard is a noted fashion historian and author and was the director of the Palais Galliera from 2010 until 2017. He is currently artistic director of J.M. Weston, a men's luxury shoe brand.

Unveiling the special edition of Marvel By Design

A rare treat for any comic superfan, the special edition of Marvel By Design is bursting with bonus features. Encased in an exclusively designed presentation box, the book becomes a collectible in and of itself. Three bold screenprints on heavy uncoated paper are ready to adorn your walls and a cluster of embroidered graphic fabric patches, boasting designs from the Marvel Universe, are also included inside.

Celebrating the company’s visual language with an in-depth exploration of the design process behind the brand’s most recognizable graphical elements, Marvel By Design is an expansive, five-part visual encyclopedia highlighting examples of the comic powerhouses’ exceptional approach to logos, layout, lettering, cover design, and colouring. Offering insights from legendary colourist Laura Martin, artist Klaus Janson, and letterer Todd Klein, as well as essays from industry-defining graphic designers like Mike Essl and Paul Sahre, this title illustrates comic culture’s indisputable influence on the creative industry as a whole.

Limited to 1000 copies, this special edition takes a deep dive into Marvel's storied past and dynamic present, tracing the visual evolution of ten iconic characters by presenting hundreds of images from the brand’s iconic archive.

About the Author:

Liz Stinson is a writer and an editor with more than a decade of experience covering the design and technology worlds. She’s currently the executive editor of Eye on Design, a publication about graphic design and its intersection with the wider world.

Full color, hardcover, stitch bound, 320 pages, screenprints, graphic fabric patches, linen bound