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In Dunwich, a remote village in Massachusetts, lost in the depths of an inhospitable countryside with dark valleys invaded by brambles, the old stories of witches are still alive and strange subterranean noises resound at times under the hills surmounted by mysterious circles of stones. On an isolated farm in the region, Lavinia Whateley, a simple-minded albino, gives birth to a child, Wilbur, whose father is unknown. Old Whateley, Lavinia's father, raises Wilbur while arousing the suspicion of the neighboring inhabitants who are frightened by the speed of growth of the child and his repulsive facies. Rumors of witchcraft have always swirled about Old Whateley, and after his death, Wilbur, upon reaching adulthood, became determined to increase the unholy knowledge imparted to him. To reach his goal, he goes to the Miskatonic University of Arkham to borrow the copy of the sinister Necronomicon in their possession. Professor Armitage, understanding the malevolent intentions of his visitor, refuses to accede to his request; thus a captivating illustrated version is born.

Always fascinated by the world of H.P. Lovecraft, François Baranger, an illustrator recognized worldwide for his talents as a concept artist for cinema and video games, has tackled the "cyclopean" task of putting his main stories into images.

The empire of scent: explore the realm of perfumes, smells, and aromatic incense to reveal the enduring allure of fragrance. 

Scents are linked with our most cherished memories — life without the ability to smell is unimaginable. Dive deep into the essentials of olfaction; open up the psychology and science of smell, discover the key fragrance families, and come to understand the historical and cultural ramifications that make the multi-billion dollar perfume industry what it is today. 

The Essence reveals the power of scent and fragrance to captivate — introducing key global locations, from the lavender fields of Provence and the laboratories where perfumes are created, to incense factories in India. 

The Essence introduces the trailblazers shaping the future and the vital role that technology and scented products will play in the 21st century, making the book an inviting read for fragrance novices and connoisseurs alike, opening up a new and fragrant world.

The iconic bestseller, showcasing more than 500 of fashion's greatest names from A-Z

Phaidon's iconic global bestseller The Fashion Book takes a fresh look at the fashion world and the people who created and inspired it. Spanning almost 200 years, the entire fashion industry is represented: from designers to photographers, stylists, and retailers, as well as editors and creative directors.

Marking significant changes on the fashion landscape, this edition features important new names who have fundamentally shaped the way we see fashion in recent years, including Virgil Abloh, Gosha Rubchinskiy, and Alessandro Michele, influential photographer Petra Collins, designer and contemporary icon Rihanna, and Leandra Medine, alongside fashion pioneers of the previous edition such as Coco Chanel, Issey Miyake, Kate Moss, Erdem, and Richard Avedon.

Showcasing more than 500 of fashion's greatest icons in A-Z order, the book places early stars such as Karl Lagerfeld and Helmut Newton alongside today's most innovative designers and creatives, including Edward Enninful, Iris van Herpen, Stella McCartney, and cutting-edge brands such as Supreme. This bestselling classic remains a comprehensive and definitive view of the fashion industry today.

 - The world’s first visual guide for the fashion business.
 - The manual covers branding, product development, wholesaling, retailing, setting up your business and form templates.
 - Business information is presented in short, easy-to-read paragraphs.
 - Practical advice is presented in a step-by-step guide with illustrated examples.

It's not a traditional business book

The Fashion Business Manual is the world’s first visual manual for the fashion business. It covers business topics including branding, production, marketing and retailing in an easy-to-read, visual format. Unlike traditional business books which emphasize philosophy and theory, this book focuses on the practical business skill set needed to survive in the fashion world.

Who is it designed for?

Fashion Designers
While fashion designers can be incredibly talented, they often lack the business skills to make it in the fashion world. Usually visually driven, many have never touched a business book which significantly hurts the success rate of their company. This highly-visual manual is here to change that!

Fashion Entrepreneurs
From creating branding to selling to customers, there is plenty to consider when running a fashion company. This manual aims to serve as your very own mentor, reducing the mistakes you make along the way. It’s also the perfect tool for improving your skills across a range of business areas.

People in the Fashion Industry
Fashion is business. Whether you’re the head designer or a sales assistant, a 360° understanding of the industry can help you tackle issues faced in your day-to-day role. The extra knowledge can give you the upper hand, and maybe even a career boost, too.

Everyone
Anyone interested in fashion or looking to get their foot in the industry’s door will benefit from reading this book. Presenting a balanced overview of business insight and know-how, it’ll help prepare you for your first steps into the fashion world.

Tailor-made for visually oriented people

The Fashion Business Manual is easy on the eyes. We’ve applied colourful graphics to every page, helping lead you through the flow of text boredom-free.

THE CHAPTERS

Chapter 1 - Branding
From creating your brand’s visual guidelines to learning how to define your customers, this chapter helps you perfect your fashion branding.

Chapter 2 - Product Development
From tech packs, label guides and determining your product’s country of origin, this chapter teaches you everything you need to know about creating garments.

Chapter 3 - Wholesaling
From joining a showroom to negotiating sales terms, this chapter covers all your bases when it comes to fashion wholesaling.

Chapter 4 - Marketing
From putting on a runway show to learning how to craft the perfect press release, this chapter covers all aspects of marketing.

Chapter 5 - Retailing
From how to charm customers to whether or not you should offer free returns, this chapter answers all your retail-related questions.

Chapter 6 - Starting your brand
From pitching to a potential investor to controlling your cash flow, this chapter will guide you in everything you need to know about setting up your company.

Chapter 7 - Form section
From lines sheets to sales confirmations, there is plenty of paperwork that needs to be filled out when running a fashion business. Here, we share the templates for each, so you know exactly how to compile every form professionally.

Easy to read
By breaking down lengthy information into short sentences, using step-by-step guides, and highlighting keywords, we help you read about complex topics without losing your concentration.

A fully updated, third edition of this essential practical foundation course in fashion design

Becoming a successful fashion designer involves understanding a wide variety of core principles. This foundation course is an ideal introduction for students, dressmakers and anyone interested in the creative side of fashion. Step-by-step tutorials, practical exercises and inspirational interviews with industry professionals teach you how to create your own unique fashion design collections.

Design schools around the world are now emphasising design thinking and conceptualisation more than just mere skill building. Packed with scores of new images, this new and fully updated edition provides students with more diverse methods of creating fashion, including digital design iteration and final projects, fabric design development, 3D 'sketching' on the dress form, paper collage design techniques and much more.

This book concludes with practical advice for anyone considering a career in fashion, offering ideas on building a portfolio, preparing for interviews and continuing on a path to a professional career.

Contents List:

Introduction • Historical Beginnings • Markets, Muses and Messages • Design Foundations • Developing your Design Process • Sample Assignments • The Professional World • Resources

About the Author:

Steven Faerm is the BFA Director of Fashion Design at Parsons The New School for Design in New York City. He has worked for such designers as Donna Karan and Marc Jacobs.

Written by an expert whose fashion knowledge extends around the globe, The Fashion Design Directory presents an enticing panorama of around 150 of the most influential players in the world of fashion from the beginning of the 20th century to the present day – the people and companies who have shaped contemporary fashion and defined the modern perception of style. Engaging, informative text sets the scene for each designer – their origins, their ethos and their pathway to success – while striking runway images showcase statement looks and pieces from each designer’s career. Together, they give a compelling overview of their defining collections and labels.

About the Author:

Marnie Fogg is a fashion expert and media consultant whose experience of the fashion industry means that she is uniquely placed to access original material. She is the best-selling author of Fashion: The Whole Story, The Fashion Swatch Book and Why You Can Go Out Dressed Like That, all published by Thames & Hudson.

A revised edition of this essential guide to fabric properties, peculiarities and garment-design potential

Here is the fabric and textile directory that dressmakers and fashion designers everywhere have been waiting for. This book is like having your own personal shopper – able to recommend fabrics to suit the effects you want to achieve, show you how the fabric will perform, and tell you the best ways of using it.

- Organized by function: do you want a fabric for structure, fluidity and movement, added volume, definition or decoration? This book works in such a way that you can view the fabric as the medium from which the garment design can be achieved right from the beginning.
- Each textile in the directory is accompanied by samples of the fabric presented so that its properties come alive, allowing you to really understand how a fabric might behave.
- The chart section at the back of the book includes essential guides to fibre properties, fabric structure and weight, fabric characteristics and end-use.

Contents List:

Introduction • 1. The Landscape of Textile Design: The Language of Textiles Design; The Designer’s Social Responsibility • 2. The Directory: Achieving the Design Concept; Structure; Fluidity; Expansion; Compression; Ornamentation • 3. Terminology and Resources: Easy Reference Field Guides; Glossary; Socially Responsible Materials; General Resources

About the Author:

Gail Baugh has extensive fashion industry experience, particularly in global product development and sourcing for large retail chains. She is currently teaching textiles and merchandising at both San Francisco State University and the Fashion Institute of Design and Merchandising.

This essential guide shows aspiring entrepreneurs how to bring a fashion business idea to life from forming a legal entity and writing a business plan, to organizing a structure, scaling a business and strategizing for growth. Readers will develop theoretical and practical approaches to supply chain management and marketing strategies.

Led by the author's vision and packed with interviews from iconic figures in fashion, the book shows that despite all that is wrong with today's fashion system, there has never been a better time to be a visionary, game-changing fashion entrepreneur. Case study interviewees include designer Tommy Hilfiger and some of the biggest names in fashion marketing, publicity, brand collaboration and legal representation.

About the Author:

Keanan Duffty is an award-winning British fashion designer, musician, and educator. He is a member of the Council of Fashion Designers of America (CFDA). Duffty has done collaborations with brands including Reebok, Gola and Dr Martens and designed with artists such as The Sex Pistols, David Bowie and Gwen Stefani.
During his tenure at Director of Fashion Programs at Parsons, New York, he founded the school's Masters in Fashion Management. He is now Dean of Fashion at Istituto Marangoni in Miami.

Fashion design is a process of investigating, researching and constantly questioning what you are doing and why. This book shows students and professional designers how to use visual research to develop a personal aesthetic as a fashion designer in a global industry.

The first section of this comprehensive guide demonstrates the research process underpinning the work of design icons from Coco Chanel and Jean Paul Gaultier to Vivienne Westwood and Alexander McQueen. It reveals the many different areas of inspiration they draw on, from precursors such as Christian Dior’s ‘New Look’ to traditional textiles from around the world.

The second section introduces a wide range of themes that often inform fashion design research, including vintage and retro, the use of archives and the influence of art movements such as op-art and surrealism.

A series of detailed case studies investigates the research process in the work of designers such as Paul Smith, Comme des Garçons and Anna Sui, among others. Many visual examples are included and influences are analysed.

Topics include:
• Historical Research • Art as Inspiration • Uniforms • Heritage • World Architecture and Fashion • Nature and Science • Denim and Workwear • Sportswear • Zeitgeist • Film • Style Icons • Street Style • Concepts • Fabric Manipulation • Colour • Structure

The fashion world is creative, expressive, impressive, and always fast-moving. The Fashion Yearbook 2022 is a beautifully illustrated book showcasing the best fashion series and photos from the international fashion scene of 2021.

A jury of international experts like Donald Schneider (former art director of French Vogue and creative mind of the H&M designer collaborations), or Masha Fedorova (former editor-in-chief of Russian Vogue and Glamour), have selected the best editorials, covers and campaigns to feature in this must-have volume. The creative people behind it, such as photographers, stylists, Models and make-up artists are also presented here in detail.

- The best of the international fashion scene from the last year
- Impressive images of the fashion series, covers and campaigns, accompanied by expert assessment
- Top-class jury including, amongst others, the former Editor in Chief of American InStyle, Ariel Foxman and street style icon Veronika Heilbrunner
- A unique overview of the global fashion year

About the Authors:

Julia Zirpel has more than 20 years’ experience as a fashion editor and director of magazines such as Interview Germany, Myself and Cosmopolitan Germany and more recently as an editorial director at the KaDeWe luxury department store. Based in Munich, Julia is a freelance content director, and founder of the sustainable fashion e-commerce platform thewearness.com.
Fiona Hayes is a designer, art director and lecturer with three decades of international experience in publishing, art and fashion. A former art director of ten magazines, including Russian Vogue and GQ India, she has been involved in the launch of 14 titles for Condé Nast. She is currently based in London and Paris.

Flower arranging has never been simpler or more enticing. The women behind Studio Choo, the hottest floral design studio in the country, have created a flower-arranging bible for today's aesthetic. Filled with an array of stunning, easy-to-find flowers, it features 400 high-resolution photos, more than 40 step-by-step slideshows, and tappable pop-tips throughout.

The arrangements run the gamut of styles and techniques: some are wild and some are structured; some are time-intensive and some are astonishingly simple. Each one is paired with a "flower recipe"; ingredients lists specify the type and quantity of blooms needed; clear instructions detail each step, and hundreds of photos show how to place every stem. Readers will learn how to work with a single variety of flower to great effect, and to create vases overflowing with layered blooms. To top it off, the book is packed with ideas for unexpected vessels, seasonal buying guides, a source directory, a flower care primer, and all the design techniques readers need to know.

About the Authors:

Alethea Harampolis and Jill Rizzo are the founders of Studio Choo, a San Francisco-based floral design studio that serves up fresh, wild, and sophisticated flower arrangements for any occasion. Their work has been featured in publications such as Sunset, Food & Wine, and Veranda and in the blog Design*Sponge.

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Пролистать книгу The Flower Recipe Book: 125 Step-by-Step Arrangements for Everyday Occasions на Google Books.

With the rise of perfectly preened sports stars, online dating, and the dreaded selfie stick, every man worth his salt wants to look his best. Male grooming is no longer about being vain: it's essential. A real man has a stylish haircut, conditions his beard, manscapes, moisturises, wears decent shoes, takes the right vitamins, and is probably hitting the gym right now to hone his physique.

Feeling confused? Fear not, because Dan Jones is here to guide you through everything you ever needed to know about personal grooming. From man-buns and moustaches to eye cream, facials, and buying a decent suit, this is a dapper DIY guide for all men, from teens to dads, who want to look their best year-round.

About the Author:

Dan Jones is a journalist and editor living in London. Formerly the shopping editor at i-D magazine, Time Out’s Shopping & Style editor, and most recently Senior Men’s Editor at ASOS, Dan is currently a style consultant, working with brands like Topman and Swatch, and publishers, incl. Conde Nast. He also loves to entertain, constantly ‘researching’ his cocktail craft and honing his cocktail credentials. He is the author of The Mixer’s Manual, Man Made and Gin: Shake, Muddle, Stir. 

Stylishly illustrated by Jack Hughes, The Gentleman's Handbook is the essential guide to living the gentleman's lifestyle. There's never been a tougher time to be a gentleman. In addition to the general vulgarity of the modern world, he has to contend with all manner of things: the dramas of social media, the practicalities of being metrosexual and still taken seriously at work, and juggling his finances in these cash strapped times. Or does he? Alfred Tong shares his insider tips with every aspiring gentleman, from what to wear and how to keep your clothes looking in top shape, to which jobs to chase after and how to plan the perfect romantic evening, all without breaking the bank.

About the Author:

Alfred Tong is a journalist, trend forecaster and brand consultant. He has written for The Times and The Telegraph, as well as The Face, Timeout, Harpers Bazaar, WGSN and Esquire, where he wrote the ‘Style Sleuth’ column. He has also consulted for American Express, Ralph Lauren, Nike and Thomas Pink, briefing their PR, design and marketing teams on shifts in male lifestyles, British street style and the future of luxury.

With hundreds of stickers ― in forty graffiti lettering styles ― The Graffiti Alphabet Sticker Book makes it easy to spell out anything...and stick it anywhere you like!

Personalise your junk journal, laptop, skateboard or phone, or simply stick your name on stuff! There are endless uses for these sticky street art letters. With complete alphabets in a variety of graffiti styles – including wildstyle, blockbuster, bubble, throw-up, and stencil – you’re free to create any message you want. And for added effect you’ll even find paint drips, splats and plenty of sticky extras...from skulls to spray cans and Smilies.

About the Author:

Luke Herriott, who creates the alphabets, is an award-winning designer and typographer whose work has always had a playful side. He is the author of Art Directing Projects for Print and The Designer's Packaging Bible.

Skittledog Sticker Books are loved by junk journalers, collage artists and scrapbookers for their fun and imaginative range. Make sure to check out:

The Ransom Note Sticker Book
Ye Olde Ransom Note Sticker Book
The Curious Collectables Sticker Book
All the Feels: A Sticker Book of Faces and Emotions

The Graphic Art of Tattoo Lettering is a visually led, comprehensive guide to designing and realizing hand-drawn letterforms in the most widely used contemporary tattoo styles.

Each chapter constitutes an accessible overview to these key tattoo styles, including an account of the history, complexities and relevant sub-styles, interviews spotlighting leading practitioners, galleries of exemplary artists’ work, sketches, sketchbooks, finished designs and detailed how-to-design guides to allow readers to truly understand each style.

More than a step-by-step, technical handbook for professional and practising tattoo artists, The Graphic Art of Tattoo Lettering is also an informative introduction to both understanding tattoo styles, their history and context, and learning from them to inform other graphic arts. Touching on the role of lettering in tattooing, as well as considering the components of typographic tattoos, it offers an insight into how tattoo art intersects with other areas of design practice, including sign-making, furniture painting and scrimshaw.

Combining great book design with the inimitable expertise of a master tattoo artist, The Graphic Art of Tattoo Lettering is the ultimate guide for all with an interest or involvement in tattoo art, typography and calligraphy, and graphic design.

Contents List::

Foreword • Traditional • West Coast • Fancy Script • Calligraphic • New School

About the Authors:

B.J. Betts is one of the most influential tattoo artists working today. Based in Delaware, USA, he has published a number of industry-standard guidebooks on tattoo lettering.

Nick Schonberger is a writer, blogger and critic on fashion, culture and music. He lives in New York.