Дизайн

Written by a well-known artist and best-selling art-instruction author with almost rock-star popularity in the contemporary world of representational art, Beginning Drawing Atelier, with its unique workbook/sketchbook approach, and high-quality paper, offers a comprehensive and contemporary twist on traditional Atelier art instruction practices.

Atelier education is centered on the belief that working in a studio, not sitting in the lecture hall, is the best place to learn about art. Every artist needs to learn basic drawing skills.

In this elegant and inspiring workbook, master contemporary artist and best selling author Juliette Aristides breaks down the drawing process into small, manageable lessons; presents them progressively; introduces time-tested principles and techniques in the Atelier tradition that are easily accessible; and shares the language and context necessary to understand the artistic process and create superior, well-crafted drawings. What makes this approach unique is the fact that it includes blank pages for copying and practicing within each lesson, facilitating traditional Atelier methods.

Ateliers have produced the greatest artists of all time -- and now that educational model is experiencing a renaissance. These studios, in a return to classical art training, are based on the nineteenth-century model of teaching artists by pairing them with a master artist over a period of years. Students begin by copying masterworks, then gradually progress to painting as their skills develop. Beginning Drawing Atelier is like having an atelier in a book--and the master is Juliette Aristides, a classically trained artist. On every page, Aristides uses the works of Old Masters and today's most respected realist artists to demonstrate and teach the principles of realist drawing and painting, taking students to step by step through the learning curve yet allowing them to work at their own pace. Unique and inspiring, the approach in this new book offers serious art courses for serious art students.

About the Author:

Juliette Aristides is an extraordinary artist with a deep and well-rounded education in and solid commitment to the atelier movement. She studied at the National Academy of Design, the Pennsylvania Academy of the Fine Arts and various private ateliers. She is currently the instructor of the Aristides Classical Atelier at the Gage Academy of Art in Seattle, Washington. In 2003, Juliette was awarded the Elizabeth Greenshields Grant. Her work can be seen at the John Pence Gallery in San Francisco and the Art Renewal Center Living Masters Gallery. She is the author of acclaimed bestsellers Classical Drawing Atelier and Classical Painting Atelier.

Billie Eilish is a fashion phenomenon. Her goth-skate-anime wardrobe resonates loud and clear with her generation and anyone who doesn’t want to be defined. Courted by the world’s biggest fashion houses, Billie has a way of spotlighting inclusivity, body image, environmental issues and more, while always looking awesome. In the latest addition to this popular series, fashion writer Terry Newman casts her eye over a young megastar with oversized clothes and an even bigger attitude.
When Billie Eilish burst onto the music scene aged just 14, her outfits told everyone who she was before they’d downloaded a track. She was savage and brooding. Her clothes were large and matched her attitude. Her wardrobe was made up of labels that speak the language of Gen Z and everyone who doesn’t want to be defined by others. Growing up hasn’t changed a thing – though she now has the command of fashion houses the world over. As such, Billie often mixes and matches Chanel, Balenciaga, Rick Owens, Yohji Yamamoto, Raf Simons and Prada with finds from Slumpy Kev, Skoot, The Incorporated and Freak City, and the result is beyond the realms of meta-modernism. It’s a look that might very well bite the hand that feeds it, but Eilish doesn’t care. She wears what she likes when she likes. And we’re here for it.

- Stunning images of global phenomenon Billie Eilish
- Revealing fashion insights from the bestselling author of Harry Styles and the Clothes He Wears and Rihanna and the Clothes She Wears
- Elegant hardback presentation including real cloth cover
- The perfect present for fans and fashionistas

About the Author:

Terry Newman worked in the fashion industry for more than 20 years, both as an editor at i-D, Attitude, and Self Service and as a contributing writer for newspapers including the Guardian, the Independent, the Times, and the Sunday Times. She has also written and presented fashion programs in the United Kingdom for Channel 4 (She's Gotta Have It and Slave). The author of Harry Styles and the Clothes He Wears (ACC), Legendary Authors and the Clothes They Wore and Legendary Artists and the Clothes They Wore (Harper Design), she has contributed to books including i-D's Fashion Now, Fashion Now 2, and Soul i-D. She currently lectures at the University for the Creative Arts in Epsom, England and lives in London with her husband and two children.

Provides graphic designers and advertisers with photographic templates for the true-to-life and convincing presentation of their designs.

Blank Slate provides graphic designers and advertisers with 1,000 photographic templates of everyday objects for the true-to-life and convincing presentation of their designs — from shopping bags and bottles to brochures and a variety of other products.

Because all of the templates shown in the book are also available as digital files on a free included DVD, any creative can easily use them to present his or her work in the way that gives clients the most concrete grasp of how their corporate designs will function in the real world.

About the Author:

Currently design director at the DMC Group in Düsseldorf, Cordelia Craigie has spent many years creating a wealth of projects for clients including Mercedes-Benz, Johnson & Johnson, Maurice Lacroix, Allianz, and REWE. In doing such work, she came to the realization that she sorely missed a toolbox such as Blank Slate. Luckily for us, she took the initiative to create the book to help herself and everyone else simplify the process involved in presenting designs to a client.

Good food could never be perfect without a savory design. A successful visual design is already a great appetizer before you step in a dinning room. This book features a selection of beautiful and comprehensive branding case studies for restaurants, cafés, bakeries and dessert shops, including visual identity design and interior decoration. Includes the restaurant locations to allow readers to experience the design and food in person.

Sanctuary is home to some of the most dangerous creatures to pull themselves from the pits of hell. 

Tread lightly, and never fall prey to monsters with the Diablo Bestiary. A celebration of the corrupted beasts and grotesque enemies that players have slain across the franchise’s history, this book is the perfect companion to guide you through the next layer of torment.

About the Authors:

Matt Burns is a senior writer on Blizzard Entertainment’s Creative Development team. During his time at the company, he has helped create licensed and ancillary fiction for the World of Warcraft, StarCraft, Diablo, and Overwatch universes. His projects include authoring Diablo III: Book of Tyrael and co-authoring the New York Times-bestselling illustrated history books World of Warcraft Chronicle: Volumes I, II, and III.

Robert Brooks is a senior writer on Blizzard Entertainment’s Creative Development team and has worked on content for all of the company’s franchises. He recently co-authored the New York Times and USA Today best-selling illustrated history book series, World of Warcraft Chronicle.

This definitive guide is the most thorough how-to available on every major technique of botanical artistry. The experts at the American Society of Botanical Artists offer step-by-step projects that move from introductory to advanced — so any level of artist can build on acquired skills. Helpful tutorials cover watercolor, graphite, colored pencil, vellum, egg tempera, oils, pen and ink, and printmaking. Filled with more than 900 photographs and stunning examples of finished art by the best contemporary botanical artists, Botanical Art Techniques is the authoritative manual on this exquisite art form.

“This comprehensive work covers the gamut of techniques… will take students from beginner to expert.” —The English Garden

About the Author:

The mission of the American Society of Botanical Artists is to provide a thriving, interactive community dedicated to perpetuating the tradition and contemporary practice of botanical art. Carol Woodin has been a botanical artist for thirty years and is the recipient of the 2018 ASBA James White Service Award, the 1998 ASBA Diane Bouchier Artist Award, the Orchid Digest Medal of Honor, and a Royal Horticultural Society Gold Medal.Robin A. Jessis the Botanical Art and Illustration Certificate coordinator for The New York Botanical Garden, and former executive director of the American Society of Botanical Artists. In 1990, she was awarded a Distinguished Artist Fellowship by the New Jersey State Council on Arts.

A visual compendium of botanical sketches, many specially photographed, providing a revealing insight into the immediate responses of artists encountering the glories of the plant world.

While highly finished drawings and paintings frequently feature in histories of botanical art, the preparatory sketches, first impressions and creative thoughts on paper behind them are rarely seen and have often remained hidden and locked away.

Botanical Sketchbooks brings these personal and vividly spontaneous records gloriously back into the light. In a series of biographical portraits organized thematically into four sections, the book illuminates a range of intriguing characters, from many different countries and cultures, including Germany, France, Italy, America, Australia, Japan and China. Sketchbooks proper are joined by notebooks, journals, albums, loose pieces of paper, works on vellum, manuscripts, letters, herbarium sheets and marginalia – even one drawing on the back of an envelope.

Turning the pages of this book will be an invitation to relive extraordinary experiences, imagine lost worlds, and be immersed in the endeavours, observations and motivations of the makers of such beautiful and enchanting art.

About the Authors:

Helen and William Bynum are historians of science and medicine, and also have a particular interest in gardening and plants and their importance in human culture and society. They have written or edited numerous books, including Great Discoveries in Medicine and Remarkable Plants, both published by Thames & Hudson.

Brand by Hand documents the work, career, and artistic inspiration of graphic designer extraordinaire Jon Contino.

Jon is a born-and-bred New Yorker. He talks like one, he acts like one, and most importantly, he designs like one. He is the founder and creative director of Jon Contino Studio, and over the past two decades, he has built a massive collection of award-winning graphic-design work for high-profile clients such as Nike, 20th Century Fox, and Sports Illustrated. Throughout all of this, he has gone to design hell and back, facing obstacles like fear, self-doubt, and bad luck. 

Brand by Hand documents the work and career of Jon Contino, exploring his lifelong devotion to the guts and grime of New York and cementing his biggest artistic inspirations, from hardcore music to America’s favorite pastime. A graphic-design retrospective showcasing his minimalist illustrations and unmistakable hand-lettering, Brand by Hand shares how Contino has taken a passion for pen and ink and turned it into an expanding empire of clients, merchandise, and artwork.

About the Author:

Jon Contino is an influential staple in the design and branding community. As founder and creative director of Jon Contino Studio, he has produced award-winning work for household names including Nike, MillerCoors, American Eagle, Coca-Cola, 20th Century Fox, AT&T, and Sports Illustrated. He has also received some of the industry’s most prestigious honors, including a Decoration & Design Building Stars of Design award, a Clio Key Art Award, a Cannes Lion award, and an ADC Young Guns award. He was born and raised in New York and never left.

Brand Identity Essentials, Revised and Expanded outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles. These include the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved. 

A company's identity encompasses far more than just its logo. Identity is crucial to establishing the public's perception of a company, its products, and its effectiveness — and it's the designer's job to envision the brand and create what the public sees. Brand Identity Essentials, a classic design reference now updated and expanded, lays a foundation for brand building, illustrating the construction of strong brands through examples of world-class design.

Topics include: A Sense of Place, Cultural Symbols, Logos as Storytellers, What is "On Brand?", Brand Psychology, Building an Online Identity, Managing Multiple Brands, Owning an Aesthetic, Logo Lifecycles, Programs That Stand Out, Promising Something, and Honesty is Sustainable

The new, revised edition expands each of the categories, descriptions, and selections of images, and incorporates emergent themes in digital design and delivery that have developed since the book first appeared.

Brand Identity Essentials is a must-have reference for budding design professionals and established designers alike.

About the Authors:

Kevin Budelmann and Yang Kim are the founders and co-owners of Peopledesign, a brand strategy and design firm in Grand Rapids, Michigan,  helping clients establish strong, future-proof brand identities. Peopledesign has been recognized by ADC Global, AIGA, American Center for Design, American Graphic Design Awards, AR100, CMYK Magazine, Communication Arts, Coupe magazine, Creative Quarterly, Critique Magazine, GD:USA, Graphis, How, Inc. 5000, LogoLounge, Print, ReBrand, STA, Step: Inside Design, Type Directors Club, Webby Awards. Budelmann and Kim published the original edition of Essential Elements for Brand Identity with Rockport in 2010.

____________

Пролистать книгу Brand Identity Essentials: 100 Principles for Building Brands, Revised and Expanded на Google Books.

A celebration of the dynamic visual identities helping small businesses make big impressions.

How can small businesses make huge impacts? If a picture is worth a thousand words, then branding is the visual tool that commands attention and asks to be noticed. Brand New Brand presents the most successful business branding in recent years. Collecting the best in class examples, it illustrates how well-curated, holistic branding can take a butcher’s, bookstore, bakery, or even a physiotherapist from the bottom of the pile to the top of the range.

No matter if you’re launching a new venture or giving your business a makeover, creativity is intrinsic to success and Brand New Brand is the handbook that shows how to stand out and be noticed. Rifle through an expertly curated selection of case studies from those built on a small budget, others focusing on sustainable approaches, and many which blaze a trail.

The ultimate step-by-step, visual guide to creating a successful brand

Michael Johnson is one of the world's leading graphic designers and brand consultants. His studio, johnson banks, is responsible for the rebranding of many notable clients, including Virgin Atlantic, Think London, BFI, Christian Aid, and MORE TH>N, and he has garnered a plethora of awards in the process.

In Branding, Johnson strips everyday brands down to their basic components, with case studies that enable us to understand why we select one product or service over another and allow us to comprehend how seemingly subtle influences can affect key life decisions. The first part of the book shows how the birth of a brand begins not with finding a solution but rather with identifying the correct question the missing gap in the market to which an answer is needed. Johnson proceeds to unveil hidden elements involved in creating a successful brand from the strapline that gives the brand a narrative and a purpose to clever uses of typography that unite design and language.

With more than 1,000 illustrations showcasing the world's most successful corporate identities, as well as generic templates enabling you to create your own brand or ad with ease, Branding explores every step of the development process required to create the simplest and most immediately compelling brands.

About the Author:

Michael Johnson set up the creative design studio 'johnson banks' in 1992. Since then, he has received eight ‘pencil’ awards from D&AD, thirteen Design Week awards and four NYADC ‘cube’ awards, among many others. Johnson has been cited as one of the most notable British designers by the Guardian and the Independent, and has been featured in Design Week’s ‘Hot 50’ list of prominent figures in design on three separate occasions. He is also the author of Problem Solved.

Food and beverage hold the power to unite people across ages, cultures, and identities. The simple act of enjoying meals or drinks together, even with strangers, can form the basis for some of life’s most cherished moments. To facilitate these connections, the best restaurants and bars today know how important it is to offer remarkable culinary experiences amidst thoughtfully designed environments.

BRANDLife: Restaurants & Bars demonstrates how effective graphic identities and interior spaces can not only weave a compelling brand narrative, but also create the perfect setting for new stories, memories, and relationships. It showcases a wide range of establishments where menus complement milieus perfectly, from luxe themed eateries to the unpretentious diner down the street.

24 global, generous, and galvanizing principles to overhaul the way we think and to inspire massive change

Bruce Mau has long applied the power of design to transforming the world. Developed over the past three decades, this remarkable book is organized by 24 values that are at the core of Mau's philosophy. MC24 features essays, observations, project documentation, and design work by Mau and other high-profile architects, designers, artists, scientists, environmentalists, and thinkers of our time. Practical, playful, and critical, it equips readers with a tool kit and empowers them to make an impact and engender change on all scales.

About the author:

Bruce Mau is chief design officer of Freeman, one of the world's largest brand-experience companies, and co-founder/CEO of Massive Change Network (MCN), a Chicago-based global design consultancy. Mau has been a visiting scholar at institutions globally, and lectures widely. He became an international figure with the publication of landmark volume S,M,L,XL and authored Life Style, Spectacle and Massive Change,

In the early 1960s, Italian design legend Bruno Munari published his visual case studies on shapes: Circle, Square, and, a decade later, Triangle. Using examples from ancient Greece and Egypt, as well as works by Buckminster Fuller, Le Corbusier, and Alvar Aalto, Munari invests the three shapes with specific qualities: the circle relates to the divine, the square signifies safety and enclosure, and the triangle provides a key connective form for designers.

One of the great designers of the twentieth century, Munari contributed to the fields of painting, sculpture, design, and photography while teaching throughout his seventy-year career. After World War II he began to focus on book design, creating children's books known for their simplicity and playfulness.

- For the first time, this trilogy is published as a single volume, in an affordably priced paperback that is sure to catch the eye of longtime Munari fans, as well as introduce his creative theories to new audiences.
- The first time these studies on shapes will appear in a single volume.
- Munari is one of the great designers of the twentieth century, with a wide following within the graphic design and art-world communities.
- "Bruno Munari is the Leonardo of our time."—Pablo Picasso

About the Author:

Bruno Munari was one of the greatest graphic designers of the twentieth century.

Following in the footsteps of Nanotecture, Mobitecture, and Pet-tecture, a fascinating and fun guide to everything inflatable

Although inflatable objects have been around for more than 200 years, architects, artists, and designers keep rediscovering this deceptively simple – often playful, and occasionally bizarre – technology. Bubbletecture brings together inflatables in every conceivable size, shape, and hue across the realms of architecture, design, art, and fashion. From inflatable dresses and hats to buildings employing cutting-edge technologies, from ingenious chairs, lights, bowls, and even egg cups to children's toys and provocative art installations, Bubbletecture demonstrates that inflatable design is simply irresistible.

About the Author:

Sharon Francis is an architect with more than twenty years' experience in private practice in the UK, Hong Kong, and the USA. She has taught at three Australian universities and contributed to several architecture- and design-based books. She currently lives and works in New York City.