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Product packaging has first of all to fulfill functional demands such as structural stability, air-tightness or air-permeability, information requirements and cost-effectiveness. However, it is much more than just a kind of container made of glass, wood oder plastic protecting its contents: it is also the face of the product. Like the façade of a building, the package gives an impression of what lies behind it.

Packaging is a crucial means to induce a consumer to try a product. Studies show that it has less than three seconds to grab the attention of the customer. Along with the classics of the age of mass consumption, this title presents many examples of innovative contemporary solutions that are on a par with some of the packaging legends like the sculptural shape of a Coca-Cola bottle.

From the contents:

- Eau de Toilette Classique (Jean-Paul Gaultier, France)
- Tomoka Sugar Cane Rum (Arcadebox, USA)
- Regina Chocolate (Jonathan Faust, Denmark)
- Santini Hand Cut Chips (Henry Luong, Australia)
- Maldon Salt (Pearlfisher, Great Britain)

viction:ary’s original PALETTE colour-themed series has been one of the most sought-after references for designers around the world. Each edition has formed the basis of a classic collection that continues to be relevant and reliable through the variety of compelling concepts and visuals featured. In keeping with the ever-changing demands of creative practitioners today, we are introducing the PALETTE mini-series – redesigned in a convenient size for instant inspiration. Packed with style and substance like their predecessors with the addition of several new projects, they serve as instrumental and timeless sources of inspiration.

Colours have the ability to elicit a broad range of emotions and responses; forming a powerful and accessible language that can transcend all sorts of communication barriers. PALETTE mini 02 – Multicolour takes a look at 110+ creative projects from around the world that feature an infusion of hues in clever ways to engage viewers and evoke distinct emotions.

viction:ary’s original PALETTE colour-themed series has been one of the most sought-after references for designers around the world. Each edition has formed the basis of a classic collection that continues to be relevant and reliable through the variety of compelling concepts and visuals featured. In keeping with the ever-changing demands of creative practitioners today, we are introducing the PALETTE mini-series – redesigned in a convenient size for instant inspiration. Packed with style and substance like their predecessors with the addition of several new projects, they serve as instrumental and timeless sources of inspiration.

By manipulating the sense of absence and presence, transparency is a powerful attribute that can lure viewers into exploring what lies beneath and beyond a surface. Featuring additional projects that play with opacity, transparency, and everything in between in clever ways, PALETTE mini 06 – Transparent is a compelling collection of work from around the world that showcases how transparency is being reinterpreted and rejuvenated in design.

viction:ary’s original PALETTE colour-themed series has been one of the most sought-after references for designers around the world. Each edition has formed the basis of a classic collection that continues to be relevant and reliable through the variety of compelling concepts and visuals featured. In keeping with the ever-changing demands of creative practitioners today, we are introducing the PALETTE mini-series – redesigned in a convenient size for instant inspiration. Packed with style and substance like their predecessors with the addition of several new projects, they serve as instrumental and timeless sources of inspiration.

Manifesting a distinct simplicity, monochromatic hues can make a statement in the midst of all the surrounding visual noise. By consciously capitalising on a sole colour or a tonal palette, the designers in PALETTE mini 07 – Monotone have created variety out of singularity without rigour or restraint, as seen through the thoughtful formulations, materials, and techniques that bring their branding, packaging, and interior projects to life.

Since it was first released, the original PALETTE series has been an instrumental source of colour-themed references for designers around the world. 8 editions later, in keeping with the demands of creative practitioners today, the PALETTE mini series was introduced at the end of 2019 as flip-friendly versions of the originals – redesigned into a more compact size with minimal layouts for instant inspiration.

Palette Mini Series 08: Iridescent explores the myriad of possibilities that result from multi-coloured illusions that shift with the viewer’s vantage point through projects from all around the world. Whether its kaleidoscopic nature is utilised to create depth and dimension or to transform physical attributes and perspectives, discover how some of the best designers are experimenting with holographic hues to generate visuals and objects that intrigue.

To keep up with the demands of creative practitioners of today, the original PALETTE books have been redesigned into the PALETTE mini series, a flip-friendly, compact source of colour-themed inspiration and references for designers.

Whether it is the warm brown tones of soil and bark or the lively shades of green, red and gold as leaves cycle through the seasons, we will always be drawn to the distinct hues of our planet on an instinctive level no matter what our tastes in colour may be. 

Palette Mini Series 09: Nature is a compelling compilation of projects from around the world that were brought to life by the rich spectra of Earth. From brand identities and packaging design to one-of-a-kind art pieces and visual experiments, it features a variety of impactful ways where colours from our natural environment can be applied to leave meaningful and lasting impressions.

The second book in the best-selling Palette Perfect series focuses on the inventive use of colour in graphic design and illustration, and is both a practical and inspirational volume filled with colour combinations and stories about the meaning of colour in different cultures. The volume is illustratred with projects by renowned international graphic designers, and organized by the time of day associated with moods. Intended for professionals, students, fashion and interior decoration lovers, and all those interested in exciting and unexpected colour combinations that work.

A glittering debut monograph celebrating twenty years of glamorous cocktail dresses, red carpet–ready frocks, and evening gowns by internationally renowned American fashion designer Pamella Roland.

No Hollywood red carpet is ever without an A-list celebrity wearing one of Pamella Roland’s signature megawatt dresses that never fail to catch the light of a camera. Since the American fashion designer’s debut eveningwear couture collection at New York Fashion Week in 2002, Roland has been a perennial favorite for women and celebrities alike who aren’t afraid of being in the spotlight.

Each page of this dazzling debut book features the opulent, sophisticated, and undeniably feminine cocktail dresses, evening gowns, and luxurious women’s resort wear that have made Roland a mainstay in the closets of everyone from Hollywood starlets to customers outside the fashion centers of New York and Los Angeles. Colorful, eye-catching photographs reveal Roland’s design process and creation of her gowns, including sketches, inspirational reference material, snapshots of memorable runway and red-carpet moments, and the debut of her new fragrance. Featured in the book are many of Roland’s devoted friends and clients including Vanessa Williams, Paris Hilton, Mindy Kaling, Kim Cattrall, Debra Messing, Chrissy Teigen, Gigi Hadid, Halle Berry, Rosie Perez, and Eva Longoria, among others. A tribute to the bedazzled, embroidered, and glitzy dresses worn by Hollywood elite, New York socialites, and women across the globe — this volume is a beautiful addition to the libraries of fashion, design, and style lovers.

About the Author:

Pamella Roland is an American fashion designer known for her eveningwear collection, which debuted at New York Fashion Week in 2002. Vanessa Williams is an American singer, actress, and fashion designer.

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Пролистать книгу Pamella Roland: Dressing for the Spotlight на сайте издательства.

A chronicle of the pioneering and subversive brand Parachute and its influence on the evolution of fashion in the 1980s and beyond.

From its beginnings inspired by New Wave subculture to its position as an international fashion sensation, the Parachute brand from Montreal was recognized for its visionary, bold apparel and innovative concept stores.

Avant-garde in attitude and design, Parachute brought together high and low, the establishment and the underground. The clothing was defined by androgynous looks, oversized silhouettes, elevated essentials, and graphic references to past and future, from exaggerated trench coats to “space samurai kimonos.” Together with a considered retail presence, which combined an industrial aesthetic in the stores with exuberant photography campaigns, the brand created a vision for street fashion that is keenly relevant today.

Walker explores the history of the brand through hundreds of images, many never published, including personal photography from the founders of the label alongside striking editorial and campaign imagery. A go-to label for stars like Madonna, Peter Gabriel, and David Bowie, Parachute both encapsulated the exuberance of the 1980s and signaled the future in clothing and retail.

Uniquely designed with ephemera layered over photographs as if in the founders’ own scrapbooks, this is a definitive insight into a highly influential cult 1980s brand, and a key reference for fashion historians and designers alike.

The text for this book is in both English and French.

About the Authors:

Alexis Walker is associate curator of dress, fashion, and textiles at the McCord Stewart Museum in Montreal.

Nicola Pelly is one of the co-founders of Parachute.

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Пролистать книгу Parachute: Subversive Design and Street Fashion на сайте издательства.

Pareidolia is a long-awaited collection of the art of James Jean, featuring works that span the majority of his career. Born in 1978, Taiwanese-American James Jean became one of the most prolific artists/illustrators in commercial and fine art. He created numerous covers for American Comics and also collaborated on special projects with PRADA in 2007. As much of his art has previously only been available for consideration formatted as album covers or other specialized commercial art, this book holds many visual treats for fans across the globe. Bilingual introductions by contemporary artist Takashi Murakami and film director Guillermo del Toro! Includes supplementary poster.

About the Author:

Born in 1978, Taiwanese-American James Jean became one of the most prolific artists/illustrators in commercial and fine art. He created numerous covers for American Comics and also collaborated on special projects with PRADA in 2007.

The history of the quintessential Parisian perfumer Guerlain both influenced and was shaped by Parisian life, savoir-faire, and culture.

The house of Guerlain is a Parisian institution. Guerlain aficionados — from royalty and empresses, to celebrities, writers, and artists — have been featured in novels, song lyrics, movies, and artistic creations, all while exemplifying Parisian savoir-faire and luxury. The Guerlain headquarters and laboratory on the rue de Rivoli in the heart of Paris feature a new scent laboratory and a rose garden, intrinsically binding the famous house to the city of light, which it so perfectly captures in each bottle of perfume.

Travelling through two centuries of history at Guerlain, this book highlights the inextricable links between the house and the city: Guerlain changed Parisian life with its cosmetics and perfumes, yet could have existed nowhere else but in Paris. Guerlain’s creations, especially its perfumes, are put into historical and cultural context through a combination of interviews, images, and portraits of the people and products that played a role in the house’s story. This celebration of Guerlain, the quintessential Parisian perfumer, combines fashion, Parisian life and savoir-faire, history, and the essence of beauty.

About the Author:

Laurence Benaim has written many books including Fashion and Versailles (Flammarion, 2018) and Lancel: Parisian Maison since 1876 (2016). She created the style supplement for Le Monde, contributed to Vogue and Marie-Claire, and is an editorial advisor for Le Figaro.

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Пролистать книгу Paris: Capital of Guerlain

An unprecedented, substantial, and extraordinary celebration of more than a century of fascinating product and industrial design, as shown through their detailed original patent documents – the ultimate 'flick book' of modern design with hundreds of works by iconic and lesser-known designers

From legendary design classics to anonymous objects that are indispensable in homes and offices, this one-of-a-kind collection of original patent documents celebrates the creative genius of designers, inventors, creators, innovators, and dreamers the world over. The range is phenomenal: patents by Eero Saarinen, Charles Eames, Isamu Noguchi, Ettore Sottsass, Raymond Loewy, and George Nelson sit alongside everyday designs for tape dispensers, pencil sharpeners, food processors, desk fans, and drink bottles to create a valuable reference that's also an irresistible browse.

About the author:

Thomas Rinaldi is an architectural designer based in New York City with degrees from Georgetown and Columbia Universities. He has written several architecture books and his photographs have been published in the New York Times, Wall Street Journal, and New York Post. He has lectured widely, including at the New York Public Library and the Society of Architectural Historians.

Pattern Cutting for Menswear is a comprehensive guide to cutting patterns, from basic skills to advanced techniques. With over twenty complete patterns, including new jacket and trouser styles, this revised edition features all the elements that made the first edition so successful, as well as additional sections on the leg stride relationship in the development of certain trouser styles, fabric properties and their effect on cut and drape, fitting techniques for structured jackets, and the latest information on pattern CAD-based technologies. The step-by-step approach, complete with scaled diagrams and technical flats, fashion illustrations and photographs of toiles, enables the reader to cut patterns with confidence.

About the Author:

Gareth Kershaw is Associate Lecturer at the School of Fashion and Textiles at RMIT University, Melbourne. Previously he was a Senior Lecturer within the Department of Apparel, Manchester Metropolitan University, and he has given classes and workshops on menswear design internationally. 

Over 1,500 of the world's most popular and influential patterns gathered together in a unique reference book

The ultimate visual encyclopaedia, Pattern Design features more than 1,500 images of the world’s most popular and influential patterns. Organized by theme from flora to geometric, from pictorial to psychedelic, this invaluable resource also includes in-depth features on the work of key designers from the rich history of pattern-making, including William Morris, Sonia Delaunay, Charles and Ray Eames, Lucienne Day and Orla Kiely. This inspiring sourcebook is an essential creative tool for design professionals, students and aficionados alike.

About the Author:

Elizabeth Wilhide is the author of many books on design and interiors, including William Morris: Décor and Design, Sir Edwin Lutyens: Design in the English Tradition, The Mackintosh Style, Surface and Finish and Scandinavian Home. Most recently, she was consultant editor and contributor to Design: The Whole Story, published by Thames & Hudson.

Contents List:

Introduction • 1. Flora: Specific; generic and multi-floral; Vegetal forms • 2. Fauna: Specific; Menagerie; Mythical Creatures • 3. Geometric: Linear; Curved; Grids and Knots; Composite • 4. Pictorial: The Huma Figure; Scenic; Travel; Household; Work; Play; Costume • 5. Abstract: Free Form; Optical; Camouflage; Scientific; Psychedelic; Signs and Symbols • Features on Designers

A timely celebration of British design legend Sir Paul Smith and his one-of-a-kind creativity

This innovative book captures the unique spirit of British fashion icon Sir Paul Smith through 50 objects chosen by Sir Paul himself for the inspiration they have provided him over the years – from a wax plate of spaghetti and a Dieter Rams radio to a Mario Bellini Cab chair and a bicycle seat.

Each object has impacted his worldview, his creative process, and his adherence to a design approach that’s always imbued with distinctly British wit and eccentricity. The book covers subjects as varied as breaking down the formality of wearing a suit, the importance of wit, and the benefits of remaining independent in an increasingly monopolized world, and includes personal contributions – handwritten notes, a sketch, or photograph – from such fashion and design heavyweights as Manolo Blahnik, Inès de la Fressange, Martin Parr, and John Pawson.

Updated with a fresh new fabric cover featuring the brand’s signature stripe and a brand-new preface written by Sir Paul especially for this edition, Paul Smith provides the ultimate insight into one of the fashion world’s most-loved creators.

About the Authors:

Sir Paul Smith CBE RDI is one of the UK’s foremost designers and is renowned for his creative spirit. His eponymous fashion brand combines traditional craftsmanship and cutting-edge design to create beautifully made modern pieces.

Tony Chambers is Founder and Creative Director of design consultancy TC & Friends and co-founder, with artist Ryan Gander, of OTOMOTO – the design, art and ideas platform. He is also Co-Chair of Brainstorm Design, Fortune magazine’s design x business conference. From 2003–2018 Tony served as Brand & Content Director, Editor-in-Chief and Creative Director of Wallpaper* magazine, to which he still contributes.

Sir Jonathan (Jony) Ive KBE RDI is a British-American industrial designer. Formerly Chief Design Officer at Apple, he now runs his own design firm, LoveFrom, with British designer Marc Newson.