Книги издательства SendPoints

Collage is such a flexible artistic medium that no matter what skills you master and what materials you use, you will be able to create amazing collages. All the things we know in drawing or painting, such as perspective, color, and composition can b...

As the Internet is gaining momentum in almost every aspect of our lives, commercial activities are gradually going online. Like any commercial spaces in real life, e-commerce stores need careful considerations of their visual presentation to attain b...

Logo is one of the most crucial design elements in creating an identity, with its significance ever growing along with the exponential growth of production efficiency. What remains true is that for every brand, its logo should be recognizable while c...

Intended for promoters, designers, organizers and brand managers, On Spot chronicles over 100 site-specific gatherings that vary in scope from tiny arts festivals to a NATO summit. On Spot demonstrates how successful events design their campaigns uti...

A successful layout will captivate the target audience immediately in commercial design. How to make a successful design that attracts consumers? You will find answers in this book. This book equips readers with a good grounding of layout design prin...

A successful layout will captivate the target audience immediately in commercial design. How to make a successful design that attracts consumers? You will find answers in this book. This book equips readers with a good grounding of layout design prin...

Sales promotion is a means of communication between marketers and customers. A good sales promotion not only stimulates consumption and improves sales performance, but also impresses customers. Fast economic growth brings a variety of sales promotion...

The recent years have witnessed the birth of many smart products that have dramatically changed our life. It's believed that smart products will be even closer to our life with the development of science and technology. Smart Product Design unvei...

Among the graphic design competitions on a global scale, there is a sparkling and well-targeted competition which never seeks to make money by charging extra expense and always adheres to its own principles and quality requirements. It is: Type Direc...

Following up on Layout Now and Color Now, SendPoints continues to craft practical guidebooks for readers in the design cosmos. This time, it is about the type, which we read and use every day. Typography Now guides readers through everything they ...