The must-have business guide for all artists, written by the leading specialist in the global art market

Written for artists of all levels, ages and mediums the latest book from bestselling author Magnus Resch explores how artists can have a career in the field they love. He answers the most important questions including: How do I find gallery representation? How do I write an artist statement? How should I price my artworks? And what's the best Instagram strategy? Case studies are drawn from interviews with leading experts and practitioners, including artists, gallerists, and curators. It's an invaluable resource to explain the core business principles of being an artist and reveals how to make it in the art market.

This must-have guide includes business advice from the art world's leading experts, such as Hans Ulrich Obrist, Jeffrey Deitch, Simon de Pury, Mera & Don Rubell, Mr. Brainwash, Oscar Murillo, Sean Scully, Peter Halley, Kenny Scharf, Lucien Smith, Lisa Schiff, Julian Schnabel, Georgina Adam, Katherine Bernhardt, Shirin Neshat, Laurie Simmons, Jordan Wolfson, Jitish Kallat, Zhang Huan, Rashid Johnson, Marilyn Minter, Raymond Pettibon, and many more.

About the Author:

Magnus Resch is an art-market economist, serial entrepreneur, and bestselling author. Magnus is a Professor for art economics, lecturing at Yale University. He holds a Ph.D. in economics and studied at Harvard, the LSE, and University of St. Gallen. His career has been portrayed in a Harvard Business School case study and in various articles, in the New York Times, Wall Street Journal, Vanity Fair and the Financial Times.

You must read this book before buying any artwork – written by the world’s leading art-market economist

Navigating the world of collecting can be a tricky process, especially for one just starting out in the art market. The world’s leading art market expert Magnus Resch explains the core principles of the art market and reveals the secrets of how to build and grow an art collection.

He answers questions such as: 
• What art should I invest in? 
• Where do I start? 
• Which gallery should I visit? 
• How do I get VIP tickets for Art Basel? 
• Where's the best place to sell my art?
• Is this price fair? 

This book is a comprehensive guide for anyone interested in collecting art, novice or expert. Readers will learn: 
• How the art market really works; 
• How to navigate the art world;
• How to start and develop a sustainable collection strategy, for every budget. 

Featured alongside Magnus’s advice for collecting are quotes and case studies from esteemed art world professionals, including mega collectors Shelley and Philip Aarons, Beth Rudin DeWoody, Jorge M. Pérez, Howard E. Rachofsky, and Komal Shah; museum directors Adam Weinberg and Heidi Zuckerman; art fair founder Touria El Glaoui; mega art dealers Marc Glimcher, Adam Lindemann, Jeffrey Deitch, and Simon de Pury; leading art curator Hans Ulrich Obrist; superstar art advisor Amy Cappellazzo; and artist Julian Schnabel. The book also features a foreword written by leading art collector Pamela Joyner.

No-nonsense, clear prose makes this the perfect primer for anyone who is interested in collecting art. This book is for: 
• Art lovers who want to buy their first pieces; 
• Collectors who want to understand more about investing in art; 
• Advisors and gallerists who want to refresh their knowledge. 

This book, with words of advice from the most accomplished experts in the field, is like carrying an art advisor in your pocket.

About the Authors:

Magnus Resch is the world’s leading art-market economist, serial entrepreneur, and best-selling book author. He teaches art management at Yale University, previously at Columbia University. In 2016, he launched the Magnus app, which works like Shazam for art. Magnus holds a PhD in economics and has written several bestsellers on the art market. His career has been portrayed in a Harvard Business School case study and in various articles.

Pamela J. Joyner is an American businesswoman and art collector, and has been called an ‘activist collector’ by ArtReview for her focus on African-American art from the 1940s onwards.

The latest edition of the bestselling guide to running a successful gallery, told from the expert perspective of art-world insiders

What makes an art gallery successful? How do galleries ensure their marketing is right? How should galleries best approach new markets and customers, while still serving their loyal clientele? Based on the results of an anonymous survey sent to more than 8,000 galleries in the US, UK, and Germany, Magnus Resch's insightful examination of the business of selling art, newly updated and revised, is a compelling read, with an approach that is both aspirational and practical.

About the Author:

Magnus Resch lectures on cultural entrepreneurship at Europe's leading business school: the University of St Gallen, Switzerland. Resch studied economics at Harvard University and at the London School of Economics (LSE). Resch is the author of the previous two editions of Management of Art Galleries and the co-author of 100 Secrets of the Art World.