Універсальні методи дизайну: 125 Розраховані на дослідження комплексних проблем, Розробка необхідних Ideas, і Design Effective Solutions, Revised and Expanded

This handy, portable version of the authoritative Universal Methods of Design provides the same thorough and critical presentation, updated and expanded to include 125 research methods, synthesis/analysis techniques, and research deliverables for human-centred design.

Each method of research is distilled down to its most powerful essence, in a format that will help individual practitioners, as well as design teams, select and implement the research methods best suited to their design culture within the constraints of their projects. This valuable guide: 

- Dismantles the myth that user research methods are complicated, expensive, and time-consuming
- Creates a shared meaning for cross-disciplinary design teams
- Illustrates methods with compelling visualizations and case studies
- Characterizes each method at a glance 

With the concise, accessible format of The Pocket Universal Methods of Design, you and your team will be designing in a completely new, more effective way.

The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.

About the Authors:

Bruce Hanington is an associate professor, director of graduate studies, and former program chair of industrial design in the School of Design at Carnegie Mellon University in Pittsburgh, Pennsylvania. He has dedicated his teaching and research to methods and practices for human-centred design, with an emphasis on design ethnography, participatory design, and the meaning of form in context. He has consulted on design projects with GE Appliance and Johnson and Johnson, and his work has been published in Design Issues, The Design Journal, and Interactions, with chapters in Designing Inclusive Futures and Design and Emotion: The Experience of Everyday Things. Bella Martin is a design practitioner and independent consultant in Atlanta, Georgia, where she brings her expertise for design research methods to companies who are new to user-centred design but eager to give their users a voice in the design process. She holds a Master of Design in Communication Planning and Information Design from Carnegie Mellon University, where she first began her ongoing work in visualizing user-centred research methods.

Bella Martin is a design practitioner and independent consultant in Atlanta, Georgia, where she brings her expertise for design research methods to companies who are new to user-centred design but eager to give their users a voice in the design process. She holds a Master of Design in Communication Planning and Information Design from Carnegie Mellon University, where she first began her ongoing work in visualizing user-centred research methods.

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Пролисать книгу The Pocket Universal Methods of Design: 125 Ways to Research Complex Problems, Develop Innovative Ideas, and Design Effective Solutions, Revised and Expanded на Google Books.