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This book contains stunning images for use as a graphic resource, or inspiration. Typical 1950s designs, in which stylized floral elements are interspersed with geometric patterns. All the illustrations are stored in high-resolution format on the enclosed free CD-ROM and are ready to use for professional quality printed media and web page design. The pictures can be imported directly from the CD into most design, image- manipulation, illustration, word-processing and e-mail programs; no installation is required.

This book contains stunning images for use as a graphic resource, or inspiration. Paisley patterns are a recurring fashion theme. During the 1960s they were very popular in a then new, stylized form, often in very bright colour scheme. All the illustrations are stored in high-resolution format on the enclosed free CD-ROM and are ready to use for professional quality printed media and web page design. The pictures can also be used to produce postcards, or to decorate your letters, flyers, etc. They can be imported directly from the CD into most design, image- manipulation, illustration, word-processing and e-mail programs; no installation is required.

In the 19th century, the craft of embroidery became a pastime for ladies of leisure. This beautiful new book explores the shift from industry to hobby and how embroidery was crafted and displayed in the home.

Each chapter is packed with a close look at the techniques that were used, detailed illustrations and unique photographs of original 19th century embroidered pieces. Interweaved into the book are snippets of social history, historical facts and quotes from ladies and gentlemen of the period.

This delightful book is a must for any student studying embroidery, fashion and textiles, craft persons interested in historical embroidery techniques, collectors of textiles, plus any needlework enthusiast wanting to extend their knowledge.

Альбом орнаментов девятнадцатого века.

Masterfully executed designs in reproductions of two rare catalogs: ornamental borders, corners and frames with intricate floral and foliated patterns, architectural ornaments and design elements, religious symbols and figures, animals, mosaics, landscapes, much more. Invaluable to artists and craftspeople working with textiles, wallpaper and other decorative items.

À travers de nombreux schémas et reproductions, l’auteur présente l’évolution des fenêtres et appuis au cours des siècles. Sommaire : La fonction. Les matériaux. Évolution de la fenêtre. Appuis et fermetures. Chronologie. Exemples suivants les époques : Du Moyen Âge à l’Art Déco.

Pattern design is booming in the craft, textile, fashion and graphic design worlds. This is a much-needed book on simple and more advanced ways of creating pattern with a source of 2000 colourful combinations that you can use for further creative work.

The simplest pattern is a repeat of a motif. You can make that more interesting by creating a brickwork grid when repeating motifs. Make it different again by rotating the image, or by mirroring it. Taking the reader through various pattern developments thoroughly, it shows how one motif can lead to inexhaustible pattern interpretations. All these techniques are explained and illustrated, making the book an ideal way of learning about pattern design basics as well as finding an inspirational pattern.

This is a visually rich book that has application for any kind of designer, whether working on fabric, the web or the world of graphics.

A Century’s Worth of Pleasure and Pause. Selling the most delicious vices

The quest to affirm Americans’ need for alcohol and tobacco is a tale of 100 years of advertising intended to seduce consumers to partake in these delicious vices. This catalogue of ads showcases the extensive and abundant campaigns and trends of drinking and smoking in the United States that, for better or worse, explore a vibrant chapter of advertising history.

Vices or virtues: drinking and smoking provided marketers with products to be forged into visual feasts. In this lush compendium of advertisements, we explore how depictions of these commodities spanned from the elegant to the offbeat, revealing how manufacturers prodded their customers throughout the 20th century to imbibe and inhale.

Each era’s alcohol and tobacco trends are exuberantly captured page after page, with brand images woven into American popular culture so effectively that almost anyone could identify such icons as the Marlboro Man or Spuds MacKenzie, figures so familiar they could appear in ads without the product itself. Other advertisers devised clever and subliminal approaches to selling their wares, as the wildly successful Absolut campaign confirmed. Even doctors contributed to a perverse version of propaganda, testifying that smoking could calm your nerves and soothe your throat, while hailing liquor as an elixir capable of bringing social success.

Whether you savor these visual delights, or enjoy inhaling and wallowing in forbidden pleasures, you will certainly be thrilled by this exploration of a decidedly vibrant — and sometimes controversial — chapter of advertising history.

The editor:

Jim Heimann is the Executive Editor for TASCHEN America. A cultural anthropologist, historian, and an avid collector, he has authored numerous titles on architecture, pop culture, and the history of Los Angeles and Hollywood, including TASCHEN’S Surfing, Los Angeles. Portrait of a City, and the best-selling All American Ads series.

The authors:

Steven Heller is the co-chair of the School of Visual Arts MFA Designer as Author Program. For 33 years he was an art director for The New York Times, and currently writes the “Visuals” column for The New York Times Book Review. He is the author of 120 books on graphic design, illustration, and satiric art.

Allison Silver is a writer and editor based in New York City. A former contributing editor to Culture & Travel magazine, she was editor of The Los Angeles Times Sunday "Opinion" section, an editor of The New York Times "Week in Review," and a founding editor of The Washington Independent.
 

Henry Ford jump-started the age of the automobile with the first assembly-line car in 1908: the Model T. Over the next century the automobile evolved from chugging workhorse to tailfin-era showboat to a sleek status symbol, complete with sleek hood ornament. Initially a novelty item, the car grew into a necessity of the modern age, and a vector of freedom on the open road.

20th Century Classic Cars offers a lush visual history of the automobile, decade-by-decade, via 400-plus print advertisements from the Jim Heimann Collection. Using imagery culled from a century of auto advertising, this book traces the evolution of the auto from horseless carriage to rocket on wheels - and beyond. With an introduction and chapter text by New York Times automotive writer Phil Patton, as well as an illustrated timeline, this volume highlights the technological innovations, major manufacturers and dealers, historical events, and influence of popular culture on car design. Here are car trends as reflection of the zeitgeist, from the thrifty VW Beetle to the lumbering, gas-guzzling Hummer. Time travel through the Automobile Age, with a collection that puts you in the driver's seat.

Wheels of history. From the Model T and DB5 to the VW Beetle and the Hummer.

Henry Ford jump-started the age of the automobile with the first assembly-line car in 1908: the Model T. Over the next century the automobile evolved from chugging workhorse to tail fin era showboat to sleek status symbol, complete with sleek hood ornament. Initially a novelty item, the car grew into a necessity of the modern age, and a vector of freedom on the open road.

20th Century Classic Cars offers a lush visual history of the automobile, decade by decade, via 400-plus print advertisements from the Jim Heimann Collection. Using imagery culled from a century of auto advertising, this book traces the evolution of the auto from horseless carriage to rocket on wheels and beyond. With an introduction and chapter text by New York Times automotive writer Phil Patton, as well as an illustrated timeline, this volume highlights the technological innovations, major manufacturers and dealers, historical events, and influence of popular culture on car design. Time-travel through the Automobile Age with a collection that puts you in the driver s seat. A TASCHEN classic, now in a new size at an irresistible price!

About the series:

Bibliotheca Universalis — Compact cultural companions celebrating the eclectic TASCHEN universe at an unbeatable, democratic price!

Since we started our work as cultural archaeologists in 1980, TASCHEN has become synonymous with accessible, open-minded publishing. Bibliotheca Universalis brings together more than 100 of our all-time favourite titles in a neat new format so you can curate your own affordable library of art, anthropology, and aphrodisia.

Bookworm’s delight — never bore, always excite!

The way we wore. The story of modern fashion — from couture to mass market

The 20th century saw fashion evolve from an exclusive Parisian salon business catering to a wealthy elite, into a global industry employing millions, with new trends whisked into stores before the last model has left the catwalk. Along the way, the signature feminine silhouettes of each era evolved beyond recognition: House of Worth crinolines gave way to Vionnet's bias-cut gowns, Dior's New Look to Quant's Chelsea Look, Halston's white suit to Frankie B.'s low-rise jeans. In menswear, ready-made suits signalled the demise of bespoke tailoring, long before Hawaiian shirts, skinny ties or baggy pants entered the fore.

20th Century Fashion offers a stylish retrospective of the last hundred years, via 400 fashion advertisements from the Jim Heimann Collection. Using imagery culled from a century of advertising, this book documents the unrelenting pace of fashion as it was adopted into the mass culture, decade by decade. An in-depth introduction, chapter text, and illustrated timeline detail the style-makers and trendsetters, from couture to the mass market; and how the historic events, design houses, retailers, films, magazines, and celebrities shaped the way we dressed — then and now.

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О книге 20th Century Fashion: 100 Years of Apparel Ads

20th Century Fashion: 100 Years of Apparel Ads - это книга о моде 20-го века, целых 100 годах культа и рекламы дизайнерской одежды. Увлекательный рассказ о том, как создавались наряды и что принято было носить в прошлом веке.

20th Century Fashion повествует о формировании современной моды – от кутюр и до массового рынка. Развитие моды в 20-ом веке начиналось в эксклюзивных Парижских салонах, которые были созданы для элиты. А превратилось в настоящую мировую индустрию, в которой работают миллионы, с новыми тенденциями и большими массовыми магазинами. Одежда стала не только подиумной.

Фирменные женские образы разных эпох менялись кардинально: кринолины Houseof Worth сдали позиции платьям Vionnet с разрезом, Dior's NewLook-уступил Quant´s Chelsea Look, белый костюм Halston сменили невысокие джинсы от Frankie B. Мужская одежда, костюмы перестали шить на заказ. Задолго до того, как вошли в моду рубашки - гавайки, тонкие галстуки и мешковатые брюки.

20th Century Fashion: 100 Yearsof Apparel Ads предлагает взглянуть в прошлый век, на примере 400 fashion объявлений из коллекции Джима Хеймана. Используя образы, навеянные веком рекламы, эта книга от издательства Taschen, описывает неуклонный темп моды. То, как она была принята массами, от десятилетия, к десятилетию.

Фолиант содержит подробное введение, много глав и большое количество иллюстраций, подробно описывают создателей стиля и законодателей моды, от кутюр и до массового рынка. А также то, как исторические события, дизайн модных домов, ритейлеры, фильмы, журналы и знаменитости формировали то, как мы одевались тогда и одеваемся сейчас.

Протягом багатьох століть колекціонування дорогоцінних каменів було прерогативою королів і королев, імператорів і махараджів. Але після Першої світової війни, з падінням кількох європейських монархій, королівські дорогоцінні камені перейшли в руки іншої еліти, до якої входили знаменитості з кіноекрану та гурток, який насолоджувався новим багатим соціальним виром.

У цій книзі розповідається про одинадцять із цих багатих і гламурних жінок, усі з яких створили дивовижні колекції ювелірних виробів на початку та в середині 20 століття. Автори, міжнародні експерти з ювелірного мистецтва, оживлюють світи, в яких рухалися ці жінки, а також детально описують дорогоцінні камені та надають портрет роботи провідних ювелірів того часу.

Книга проілюстрована крупним планом коштовностей, а також чудовими малюнками оригінального дизайну, а також містить портрети жінок, зроблені Бітоном, Горстом та іншими провідними фотографами того часу.

The most comprehensive and detailed history and sourcebook of twentieth-century jewellery ever published

John Peacock charts the development of every kind and style of twentieth-century jewellery for both women and men: earrings, necklaces, pendants, bracelets, and bangles, brooches, rings, buckles and clasps, dress clips, hair and hat ornaments, watches, cufflinks, tiepins. . . Precious jewellery, costume and novelty jewellery are all included, and every style from Art Nouveau to Pop Art and retro.

John Peacock’s research, using not only paintings and photographs but also the jewellery itself, has allowed him to reproduce in meticulous detail a host of representative pieces from every year of the century. All the great twentieth-century designers and houses are featured – among them Lalique, Cartier, Chaumet, Georg Jensen, Fulco di Verdura, Schlumberger, Miriam Haskell, Harry Winston, Van Cleef & Arpels and Tiffany & Co. – as well as the mass-produced jewellery their designs inspired.

The pictures are accompanied by full descriptions, including details of materials, stones, designs, fastenings, mounts and surrounds.

An invaluable reference section includes a time chart summarizing the development of jewellery through the century, biographies of the leading international jewellers, and a concise bibliography.

This encyclopaedic survey is destined to become the unrivalled reference work in its field, indispensable to any jewellery enthusiast, designer, student or collector.

Ticket to ride, fly, or sail. The golden age of global adventure

Over the course of the twentieth century, travel experienced an unprecedented boom. As ocean liners broke speed records, aerodynamic trains roared down tracks, and stylish boat-plane clippers evolved into jumbo jets, travel transformed from a cushioned journey of the elite into a convenient pastime for the general public.

With the mass production of automobiles, invention of airplanes, freeways and motels, America led the wanderlust phenomenon. With nearly 400 vintage print advertisements from the Jim Heimann Collection, this book documents the exponential expansion of American tourism, through the domestic and global, exclusive and popular, exotic and standardized adventure.

With an introduction, decade-by-decade analysis, and an illustrated timeline, rediscover the thrilling energy of this new age of mobility in which Americans climbed aboard locomotives or ships, jets or Greyhound buses to explore distant lands, or to see whole new sides to their own country.

About the series:

Bibliotheca Universalis — Compact cultural companions celebrating the eclectic TASCHEN universe at an unbeatable, democratic price!

Since we started our work as cultural archaeologists in 1980, TASCHEN has become synonymous with accessible, open-minded publishing. Bibliotheca Universalis brings together more than 100 of our all-time favourite titles in a neat new format so you can curate your own affordable library of art, anthropology, and aphrodisia.

Bookworm’s delight — never bore, always excite!