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The definitive guide to the history of fashion.

From Ancient Egypt and Marie Antionette to Alexander McQueen and Chanel, this visual fashion design book charts the evolution of clothing and shows how every generation reinvents fashion!

The fashion industry is yours to explore! Packed with a dazzling combination of original fashion plates, archive images, and commissioned photography, Fashion takes you on a fabulous tour across the centuries! It catalogues the history of what people wear - revealing how Western fashion has been influenced by design from around the world - and celebrating everything from costumes to haute couture.

Now fully revised and updated, this lavishly illustrated book about fashion includes recent subjects of interest including the increased role of social media, fast fashion, sustainable fashion, and the drive for improved diversity and beauty ideals. The illustrated glossary of technical terms and a comprehensive index help make this page-turning fashion book an indispensable work of reference for any fashion student or fashionista's shelf.

Look out for more titles in The Definitive Visual Guide series from DK. Experience the power of art and take a guided tour of the world's most influential paintings in Art, or celebrate the history and evolution of design movements in Design.

The perfect fashion coffee table book! Here's what you'll find inside:

- Covers the most important and iconic fashion periods in vivid detail, from ancient times to the present day, in extensive catalogue spreads
- From a crinoline to a Givenchy gown, specially photographed "virtual tours" of classic pieces spotlight the details that make up a masterpiece
- Profiles showcase the key styles and works of trailblazing designers, describing how they have influenced the clothes we wear
- Beautiful double-page images from fashion archives show how people have embraced fashion in every era and place fashion in its cultural context

With more than 1,000 illustrations, Fashion: The Whole Story follows the evolution of fashion via its most important moments – and most impracticable fads – culminating in the modern era of the supermodel

Fashion: The Whole Story provides a global history of fashion and traces the evolution of fashion design period by period and trend by trend.

- Organized chronologically, covering Greco-Roman draped clothing and the silk court dress of the Chinese Tang dynasty through to contemporary sportswear designers and Japanese street fashion
- Places key fashion pieces in the context of social and cultural developments, with historical timelines highlighting important influences and events
- Takes you inside the process of creating haute couture, from concept to catwalk
- Written by an international team of experts led by Marnie Fogg

About the Author:

Marnie Fogg is a fashion expert and media consultant, and the bestselling author of The Fashion Swatch Book and Why You Can Go Out Dressed Like That. Valerie Steele is director and chief curator of The Museum at the Fashion Institute of Technology, New York.

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From the Greco–Roman period on, this enthralling book presents the high points of fashion history throughout the world: the silk robes of the Chinese Tang dynasty; the kosode of the Japanese Heian period; the kaftan of the Ottoman Empire; Christian Dior’s post-World War II New Look; and the laser-cut Nu-craft of the present day.

Fashion: The Whole Story takes a revealing look at the world’s most influential modern designers, as well as the quirky ideas and occasional bursts of eccentricity that have taken fashion in innovative new directions. An assessment of fashion icons allows you to understand how one designer or style influenced another.

Fashion: The Whole Story details the individual key pieces that epitomize defining styles or epochs in fashion history. It explains everything from the choice of specific materials or individual design features to the significance of designs created during times of crisis.

Marvel at the dress of the Mughal Empire and the steel-hooped crinoline of the 19th century; discover the lines of a classic man’s suit and the political implications of the mini skirt; and understand the incredible science behind the latest ‘smart’ materials in sportswear.

‘A serious yet readable history that takes the reader from the togas and tunics of early civilizations to the age of ASOS’ Telegraph

Mini Fashion Dictionary + Figure Templates

The Fashionary Sketchbook divided into 2 main sections:

Part 1 - Mini Fashion Dictionary (16 pages)
Part 2 - Men's Figure Templates (80 pages)

The Ultimate Tool for Portfolio-making

From quick sketches to polished portfolios, the Fashionary Portfolio Series Womens & Mens sketchbook allows fashion designers to develop their collections more efficiently than ever before!

160gsm Bleedproof Paper

The Portfolio Sketchbook is made from 160g paper – 40% thicker than the classic series Fashionary sketchbook. It works beautifully with a range of tools such as markers, watercolor and color pencils. You can even manipulate colors to build effects – such as gradients, fabric textures, and lighting effects – to your desired saturation.

Chronicle Lineup

The Fashionary Portfolio Sketchbook is an ideal tool for planning your collection, runway show, fashion presentation or design development. When each double-page spread is open, designers can view a total of 8 sketching templates, making the evolution of collections easy to view.

Standing Pose Template

We’ve developed the best 9-head figure templates in standing poses for fashion sketching. It allows you to sketch outfit ideas without worrying about figure proportion. It also allows you to draw each outfit’s front and back views easily.

- Tailor-made for fashion designers
- Aim for fast sketching and brainstorming
- Mini fashion dictionary
- 320 barely visible figure templates
- Pocket in the back of the sketchbook

A sketchbook Tailor-made for Fashion Designers

The name "FASHIONARY" comes from "Fashion + Dictionary + Diary". The sketchbook is combined with extensive fashion information and blended figure templates. It is the perfect tool for brainstorming, fast sketching and quick referencing.

The sketchbook is combined with extensive fashion information and blended figure templates. It is the perfect tool for brainstorming, fast sketching and quick referencing.

- Tailor-made for fashion designers
- Encourages quick sketching and brainstorming
- Mini fashion dictionary included
- Over 270 figure templates
- Water-resistant calico cover

The Atelier Collection

The fundamentals of The Atelier Collection portrays a "Less is More" concept hence the minimalistic touch. The sketchbook speaks for authenticity on an exquisite artistry level. It provokes an individual's creativity with no boundaries, which is demonstrated from the subtle sketchbook appearance.

Organize your Ideas in a Presentable Way

Every template is designed with the same size and pose, it allows your ideas and developments to be presented with an organized and well balanced spacing which is better for chronicle presentation. It provides a well organized surface for your designs to be viewed side to side.

Water-resistant Calico Cover

The cover is made from one of the most familiar fabrics for fashion designers- cotton calico. It also represents ideas, creation and development. The material forms a high durability water-resistant cover, exquisite quality intended to be used along your designing journey. Hence, the calico cover contains natural cottonseeds, giving every sketchbook that unique touch.

Mini Fashion Dictionary + Figure Templates

The sketchbook is divided into 2 parts to help kick-start the creative process:
Part 1 - Mini Fashion Dictionary (15% pages)
Part 2 - Womens Figure Templates (85% pages)

Handy professional information

Fashionary sketchbooks streamline fashion development by including a mini fashion dictionary. With professional fashion information where you can refer back instantly, in aid of providing industry terms and jargon to make decisions about stitching, fabric, and methods.

About the Author:

Founded in 2008, Fashionary is the best-selling fashion sketchbook, a practical tool for professionals who are working at all levels of the fashion industry. The name originated from "Fashion + Dictionary + Diary".

Luxurious textiles, exacting tailoring, and lush trimmings abound in this glorious volume that celebrates the evolution of European dress through two centuries.

Fashion is in the details. The textiles, tailoring, and trimmings all work together in the creation of the finest pieces. Drawing on the Los Angeles County Museum of Art’s internationally known fashion collection, this gorgeous book tells the story - in words and beautiful pictures - of fashion’s aesthetic and technical development from the Age of Enlightenment to World War I, a period when fashionable dress underwent sweeping changes. Many remarkable examples of men’s, women’s, and children’s garments are featured here for the first time, including an extraordinarily rare 1790s man’s vest designed to promote sympathy with the French Revolution; a stunning 1845 black satin gown from the royal court of Portugal heavily embroidered with gold; and an 1891 evening mantle with silk embroidery, glass beads, and ostrich feathers designed by French couturier Émile Pingat. An invaluable resource for anyone interested in the evolution of fashion, this generously illustrated book provides a rich visual history of the changes that occurred in fashionable dress spanning a period of more than two hundred years.

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Пролистать книгу Fashioning Fashion: European Dress in Detail, 1700-1915

Spray-on dresses, growable suits and self-cleaning shirts may soon become everyday items. This visionary exploration of where fashion and clothing are headed provides the first guide to the astonishing ways in which contemporary science and technology are shaping what we wear.

Fashioning the Future examines the work of those scientific researchers and fashion designers, such as Issey Miyake, Hussein Chalayan and Walter Van Beirendonck, who are transforming today’s science fiction into tomorrow’s reality.

Fashioning the Future is essential for those interested in the long-term future of fashion, design and lifestyle – as well as for everyone wanting to know how to stand out from the crowd.

Feedback offers a selection of the best actions in direct and interactive marketing sent directly to the general public or to a segmented audience, with the purpose of obtaning a direct response or interaction from the targeted persons.

Feedback presents several examples of direct response marketing bringing together projects from various disciplines in a single book, including: relational marketing, direct marketing, guerrilla marketing, interactive marketing, etc.

These specialities are illustrated with projects by agencies such as Mr. John Sample, Remo D6, Taxi Studio Ltd., Ros & Asociados, Villarrosàs, Herederos de Rowan, among others, based on direct marketing, together with others based on interactive marketing by agencies such as Wieden+Kennedy, OgilvyInterative, Forsman & Bodenfors, Big Spaceship, Cuatic, Minnim…

The pieces of work shown here belong to clients such as Sony, Amnesty International, Electronic Arts, Fila, Starbucks, Nike, Toyota, IKEA, Mango, etc., but one may also find examples of work for more modest clients, such as self-promotion campaigns by the agencies themselves or even wedding invites.

The purpose of Feedback is to illustrate the philosophy of integral marketing -also known as 360º marketing - to which most agencies and studios are currently turning to. That is why the book is divided in 5 chapters, i.e. Low Cost, Concept, 360º, Technique and Strategy.

The first chapter, Low Cost, includes projects made on a low budget such as wedding invites, greetings or self-promotion pieces, among other examples. These prove that creativity can be stretched enough to create effective and efficient campaigns with a small investment, by adding a complicity component and interacting with the recipient.

The Concept chapter presents a portfolio of projects in which the recipients’ implication becomes directly related to the concept which the product / service / brand campaign beholds, making it especially memorable as the user revives the concept experience. This goes to prove that bi-directional communication between sender and recipient, together with the active participation of both, become the best way to deliver a message.

Under 360º we continue to talk about the feedback philosophy, although this time applied to integral communication, offering an overview from different fields. Interaction has no limits – from a website to a reflection on a building front. This fact is showcased in examples such as the ambient marketing performance in a mall in which children are able to play in front of a tactile screen by using their own bodies and movements. Other campaigns may also imply printed advertising, call centres or other direct response channels.

Under Technique, the showcased examples feature an outstanding component of technical innovation – i.e. A window display which reacts to pedestrians’ movements; websites in which users can communicate not only by using their keyboard but also their webcam… Resorting to this kind of technical solutions provides a great creativity potential allowing the development of campaigns in which feedback becomes an added value for the user, turning him into an ally of the message.

The last chapter based on Strategy covers campaigns which are skillfull enough to reach their audience directly. The evidence goes to show that, in certain cases, messages which are directed to very specific audiences are more effective than those which are broadcasted through the mass media.

We hope that Feedback serves as a source of inspiration for designers and creatives alike.

This is the first book to focus on the Fendi Baguette. Launched in 1997, the so-called Fendi Baguette instantly became one of the most popular and most important accessories of the decade, earning Fendi the Fashion Group International award for accessories in 2000 and creating an enduring style icon that women the world over coveted and collected with passion. 

This gorgeously illustrated book celebrates the Baguette — a story of craftsmanship, artisanship, connoisseurship, and design. A deceptively small, simple handbag to be carried under the arm like the French loaf from which it takes its name, the Fendi Baguette has been produced in more than 700 models. Some are simple and understated, while others feature unique or deluxe materials, such as embroidery, sequins, beading, leather, fur, or crocodile skin. 

Some are embellished with precious stones, while others are wild, limited-edition works of art designed by artists such as Damien Hirst, Richard Prince, and Jeff Koons, making the Fendi Baguette a fashion must-have discreetly tucked under the arms of the most iconic women of our times.

About the Author:

Silvia Venturini Fendi is the creative director of Fendi’s accessories, menswear, and kidswear lines and represents the third generation of the founding family of the historical maison. Achille Bonito Oliva is an Italian art critic, professor, and curator. Paola Antonelli is a senior curator in the department of architecture and design at the Museum of Modern Art, New York. Quirino Conti is an Italian architect, costume and stage designer, and fashion writer. Sophie Fontanel is a journalist and writer. Pearl Lam is a curator, dealer, and private collector of contemporary Chinese art. Sarah Jessica Parker is an actress who famously collected Baguettes in her role as Carrie on Sex and the City. Dana Thomas is a fashion and culture journalist. Banana Yoshimoto is an award-winning Japanese writer whose works have been translated and published in more than twenty countries.

The book, by trend forecaster Lidewij Edelkoort, delves into the world of contemporary fetishism to reveal an instinctive future for style and culture

This book is a key reference at a time of experimentation and intense creativity. It investigates the evolution of taste from birth to adulthood, the elevation of shoes through ever-higher heels, the psychology of branding, the effects of infantilism, the power of the colour black, the fetishising of objects, and the interaction with skin and the body.

With visually-rich – and sometimes shocking – photography and essays by established authors discussing art, clothing, design, textiles, food and beauty, this in-depth publication sheds new light on the fetishism phenomenon.

More than 50 fetishes are illustrated by inspiring visuals from the likes of Leigh Bowery and Erwin Olaf, boundary-stretching works from designers such as Formafantasma and Alexander McQueen, and eye-opening essays by Susan Piët and Valerie Steele, amongst others.

The publication of this book coincided with the 2013 edition of Mode Biennale in Arnhem, the Netherlands.

About Lidewij Edelkoort

From her creation of innovative trend books and audio-visuals since the 1980s to lifestyle analysis and research conducted for the world's leading brands today, Lidewij Edelkoort (1950) has pioneered trend forecasting as a profession. She announces the concepts, colours and materials which will be in fashion two or more years in advance. She and her closely-knit team interpret the evolution of society and the signals of consumer tastes to come, without forgetting economic reality.

Features

 - The content of the book may shock, but also inspire and excite.
 - Beautifully packaged, the book is entwined with an enticing rubber band.
 -  More than 50 fetishes are illustrated by inspiring visuals.
 - Filled with articles and imagery covering a wide range of contemporary issues relating to fashion, fetishism and society.
 - Includes short stories written by author and trend forecaster Lidewij Edelkoort, as well as contributing authors and experts.
 - Official catalogue of the Mode Biennale Arnhem 2013.

This book charts contemporary illustration’s rich history: the rampant idealism of the 1960s, the bleak realism of the 1970s, the over-blown consumerism of the 1980s, the digital explosion of the 1990s, followed by the increasing diversification of illustration in the early twenty-first century.

The book explores the contexts in which the discipline has operated and looks historically, sociologically, politically and culturally at the key factors at play across each decade, whilst artworks by key illustrators bring the decade to life.

Contemporary illustration’s impact and influence on design and popular culture are investigated through introductory essays and profiles of leading practitioners, illustrated with examples of their finest work.
About the Author

Lawrence Zeegen is an illustrator, educator and writer. He has worked as an illustrator since graduating from The Royal College of Art in 1989. He is Dean of the School of Design at the London College of Communication, and he lectures and speaks at conferences around the world.

Caroline Roberts is a journalist who writes mainly about the graphic arts. She was the founder of Grafik magazine.

Contents:

Foreword Introduction: What is Illustration?
Chapter 1 The 1960s: An Era of Utopian Idealism
Chapter 2 The 1970s: A Decade of Discontent
Chapter 3 The 1980s: The Designer Decade
Chapter 4 The 1990s: The Digital Dawn
Chapter 5 The 2000s: A New Wave
Chapter 6: Where Next?
Further Reading – Books
Further Viewing – Digital
Further Info – Organisations
Contacts – Illustrators and Contributors
Index
Acknowledgements

FIGURE DRAWING FOR FASHION DESIGN offers a concise, topic by topic guide to acquiring and perfecting these skills, concentrating on the female form. The coverage provided means that this book is ideal both for those who want to apply themselves professionally to fashion design and for all enthusiasts of drawing the human body. Fashion plates are the primary means of visualizing ideas and concepts in costume and fashion design. To give an accurate impression of what is in a designer’s mind it is vital to have complete mastery of the rules of figure drawing. Here, realism and anatomical precision are the chief values, whereas, for costume and fashion, stylization and exaggeration are ways of adding individuality and verve to a plate, and of focusing attention on specific elements.

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Посмотреть новое издание книги Figure Drawing for Fashion Design

Fashion plates are the primary means of visualising ideas and concepts in costume and fashion design. To give an accurate impression of what is in a designer's mind, it is vital to have complete mastery of the rules of figure drawing and grasp stylisation and exaggeration techniques that add individuality and style.

This new edition of Figure Drawing for Fashion Design - fully revised, updated and expanded - offers a concise, topic-by-topic guide to acquiring and perfecting these skills, concentrating on the female form. This book is ideal for those who want to apply themselves professionally to fashion design as well as enthusiasts of drawing the human body.

This edition contains the following chapters:

-  Drawing the female figure
A very comprehensive course in drawing all parts of the female body
-  The figure in the fashion
Teaches you how to draw specifically for fashion design and presentation
- Fashion design
Provides an introduction into what is required to design and draw new collections
- Garment drawing and design
What you need to know to make accurate technical drawings of whole garments, details, trimmings, etc.

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Посмотреть новое издание книги  Figure Drawing for Fashion Design

Посмотреть книгу Figure Drawing for Men's Fashion

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О книге Figure Drawing for Fashion Design

Figure Drawing for Fashion Design расскажет о создании моды на уровне эскизов, когда только создается будущий шедевр. Эскиз – является основным средством визуализации идей и концепций в дизайне одежды. Чтобы получить точное представление, что находится в уме дизайнера, жизненно важно полностью владеть правилами изображения силуэта человека и владеть навыками стилизации и некоторого преувеличения, чтобы передать индивидуальность и стиль.

Книга Figure Drawing for Fashion Design – это новое издание о изобразительном искусстве дизайна одежды, в корне пересмотренное, обновлённое и дополненное – оно предлагает краткое пособие, которое поможет приобрести соответствующие навыки и научиться концентрироваться на женской фигуре. Она прекрасно подойдет тем, кто готовится стать профессионалом в области проектирования одежды и тем, кому нравится рисовать человеческое тело.

Figure Drawing for Fashion Design содержит в себе следующие разделы:

- Изображение женской фигуры – подробный курс расскажет, как правильно нарисовать женское тело;
- Силуэт в моде – научит рисовать тело специально для разработки одежды и презентаций;
- Современный дизайн – представляет собой введение в проектирование и создание новых модных коллекций;
- Зарисовка одежды и дизайн – в этой главе есть все, что нужно знать о технических чертежах предметов одежды полностью, а также деталей и отделки.

Figure Drawing for Fashion Design has been one of The Pepin Press’ most popular titles since it was first published in 2001. To accompany the publication of a new, revised edition of that title, The Pepin Press is introducing a new, companion title – Figure Drawing for Men’s Fashion – which focuses on the male form in fashion design.

As in its female counterpart, Figure Drawing for Men’s Fashion offers a concise, topic-by-topic guide to acquiring and perfecting the skills needed to produce realistic and precise fashion plates that accurately reflect a designer’s creative vision. The authors, Elizabetta Drudi and Tiziana Paci, have decades of experience in the fashion industry and have created an invaluable resource for designers, illustrators, and artists.

The breadth of information and attention to detail make this title ideal for students, professionals, and anyone who enjoys fashion design.

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Посмотреть новое издание книги Figure Drawing for Men's Fashion

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Посмотреть книгу Figure Drawing for Fashion Design

There is probably no subject more intimidating and complex to artists than the human figure. Even artists who have otherwise mastered their chosen medium are unable to render figures successfully. How can artists develop or apply their drawing skills to portray the figure as animate and made of muscle and bone, but without overpowering form with anatomical detail?

In Figure Drawing Workshop, a veteran artist guides readers through a series of progressive lessons designed to help artists draw the figure with accuracy, simplicity, and skill. Step by step, readers learn how to see and render basic shapes; use line to express energy and movement; depict light and shadow; convey a sense of underlying musculature without overworking a drawing; and draw convincing heads, hands, and feet. Finally, they’ll learn how to liberate themselves from unproductive habits and develop their own creative style.

• Figure and anatomy drawing are perennially popular among artists
• One of the only figure drawing books that offers a series of progressive lessons aimed at beginners
• Presents elegant drawings that reflect all phases of image development

A fresh new approach to teaching the fundamentals of human proportions.

Figure It Out! Human Proportions gives artists the tools they need to draw the head and figure right — every time. This comprehensive book provides all the essential information for artists at all skills levels, demonstrating proportional relationships of the head and body from all angles — front, side, and back — and for both men and women.

About the Author:

Christopher Hart is the world's bestselling author of manga, basic drawing and cartooning books. His titles have set the standard for art instruction with more than 3 million copies in print in eighteen languages. Renowned for up-to-the-minute content and easy-to-follow steps, all of Hart's books have become staples for a new generation of aspiring artists and professionals.

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Пролистать книгу Figure It Out! Human Proportions: Draw the Head and Figure Right Every Time