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Selecting the right color palette for any design project, whether personal or commercial, can make all the difference in getting it right. But choosing the right colors for a logo, and ultimately the identity, is essential because it will define all the collateral materials that will follow. Unfortunately, for most people choosing colors is not an easy process, but with a little bit of science and a color advice, anyone can make a strong choice.

Color Harmony: Logos opens with a discussion on how to choose color(s) for logos and follows with a number of case studies on logos where color is a dominate factor such as those for H & R Block, Kodak, and Coca-Cola.

Then, it takes the 26 adjectives from one of the series' predecessors, Complete Color Harmony, and shows one logo for each adjective in 60 different color combinations. The result: 1,560 logo variations that illustrate how colors are used.

In all, the book is a powerful demonstration of the power of color and its ability to impact a message.

Comes with bonus CD ROM!

Color Harmony:Logos opens wiyg a discussion on how to choose color for logos,
then follows with 26chapters based on common identity artributes. Each chapter xplores over 40 different effective color combinations.
The result-more than 1000logo variations illustrating how color can dynamically alter a given design.
This book is an insightful demonstration of the power of color to alter the context of a message.
It is an essential handbook for any designer who has ever wrestled with  the complex issues of color selection.
Also included with the book is an interactive CD containing a selection of the featured logos.
the CD lets users experiment with color and print the results for reference.
This dynamic tool will provide a better understanding of the critical role color plays logo design.

The use of color, in any artistic disciplnine, is one of the most cmplex paskss, as it not only serves a decorativepurpose; it is also used to convey an intention and certai aesthetic effects. In addition, there are psychological factor, considering that a color, and even shades of a color, can trigger certain feelings and this can have a decisive impact on how a person perceives a space or object.

1000 photos/illustrations

Dealing with every major colour system for both print and Web, "Color Management for Logos" provides readers with a solid understanding of all aspects of logo design. Featuring over 1000 examples of professional logo designs, the book aims to cover both theoretical and practical design considerations. These range from issues of impact and legibility through to emotional responses to colour and technical considerations, making it a comprehensive guide to all aspects of logo design. Case studies and practical guidelines also serve to provide further creative inspiration. Because of its sheer quality and depth, "Color Management for Logos" provides a unique body of information for designers, branding professionals and students alike.

Color Management for Packaging covers both theoretical and practical packaging design considerations. Every aspect of colour for packaging is explored, including issues of standout, impact, legibility, appetite ratings, emotional responses to colour, prepress requirements, technical considerations, and issues of ageing and display. 

Not only is this a great ideas reference book, but it is also a hardworking manual that gives designers the broad colour knowledge with which to create more successful packaging designs. It shows how to work within budgetary constraints, create the right feel for a product, and create packaging designs that work with a number of different colour palettes to accommodate separate product ranges. 

A consolidated resource, Color Management for Packaging arms designers with a thorough understanding of how to communicate with and manage colour in all aspects of packaging design, and offers creative solutions for designing inspiring packaging in line with print and design budgets.

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Посмотреть книгу Color Management for Packaging на русском языке - Управление цветом в упаковке

Selecting the right color palette for any design project, whether personal or commercial, can make all the difference in getting it right. But choosing the right colors for packages in retail environment competing with thousands of other products, it is especially important to hit the right color note. Unfortunately, for most people choosing colors is not an easy process, but with a little bit of science and some color advice, anyone can make a strong choice.

This book will take the 23 adjectives from The Complete Color Harmony and show 10 different packages in a variety of categories in 3 color combinations each for every adjective. The result is 1,035 color/layout variations illustrating how colors are used to great effect in design.

Пролистать книгу Colour Harmony: Packaging - More than 800 Colorways for Package Designs that Work на Google Books

With this book in one hand and a brush in the other, you can learn how to transform everyday furniture into something special, all for the price of a pot of paint.

Annie Sloan is a paint legend and one of the world's most popular experts in the field of decorative painting. In Colour Recipes for Painted Furniture and more, Annie presents 40 new projects and ideas, showing you the easy way to update tired furniture and transform your home.

Working with her own range of chalk paints, Annie shows how to mix colours and how to achieve certain looks. Whether your taste is for colourful boho chic or restrained Swedish hues, cosy and comforting rustic shades, a modern and contemporary approach or an elegant French look, here you will find a project to suit you.

Start off by mastering the simple art of colourwashing, and work your way up to transfer printing, gilding, stencilling and glazing. There are even instructions for dyeing fabric using paint. As well as painting furniture, the projects range from a staircase painted in a rainbow of colours to stencilled walls, transforming floors with a coat of paint to dyeing linen curtains and even painting a vintage chandelier.

Throughout the book, Annie offers expert tips, techniques, shortcuts and guidance, showing you the easy way to create a stylish home.

Taking a practical approach to colour, Colour: A workshop for artists and designers is an invaluable resource for art students and professionals alike. With its sequence of specially designed assignments and in-depth discussions, it effectively bridges the gap between colour theory and practice to inspire confidence and understanding in anyone who works with colour.

This second edition has been carefully reviewed and revised throughout. Presented in a new larger format, it includes much-enhanced sections on key colour principles such as colour perception, visual structure, materials and techniques, psychological experience of colour, and colour composition in digital formats.

Generously illustrated – including all-new, contemporary examples – this book provides a unique set of tools that makes the complex theory of colour accessible and practical.

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Посмотреть третье издание книги Colour: A Workshop For Artists and Designers

Comic Art Now gathers together the medium’s finest exponents from around the world for the first time in a volume that reveals the sheer diversity and rich talent that abounds in this visually thrilling artform.

The book showcases the crème de la crème of contemporary comic book creators, whether they are established professionals or hot new bucks making waves in the industry. From superlative superheroes to heart-stopping horror, the artwork is divided into today’s most popular comic book genres. This collection takes a rare holistic approach, incorporating everything from small, self-published projects, through independent artists’ work, right up to big established names working for Marvel, DC and Dark Horse.

What qualifies them for inclusion is the quality of their work. Comic Art Now is at the razor’s edge of one of the most important, relevant and misunderstood artforms on the planet.

Comics Sketchbooks потрапляє в приватні блокноти понад 80 найвинахідливіших, інноваційних і успішних художників планети, а також нових талантів і нових ілюстраторів, у захоплюючому асортименті творчої продукції.

Тут є нагода побачити мислення – гру образів і слів, послідовність оповіді чи просто малювання, – яке веде до повністю сформованих візуальних ідей та історій.

Це насичене святкування мистецтва коміксів, що включає політичні карикатури, нестандартні графічні історії, «забави», андеграундні комікси та багато іншого, представляє широкий спектр ілюстрацій у яскравих візуальних зображеннях, спритних текстів і захоплюючих людських спостережень. Коментар Стівена Геллера, провідного світового експерта в області графічного дизайну та ілюстрації, розкриває секрети професії та розуми, що стоять за цими приватними світами.

Професіонали, студенти, будь-хто у візуальній індустрії – і взагалі всі ті, хто просто любить комікси – знайдуть безліч натхнення у візуальному хвилюванні, приголомшливій креативності та розвазі – Comics Sketchbooks.

Accompanying a major international exhibition, Coming into Fashion features over 200 photographs by 86 of the great fashion photographers of the last 100 years at the outset of their distinguished careers.

Fashion photographs – glamorous, provocative, beautiful, accomplished, magical – have always been associated with some of the most famous names in the history of photography, such as Cecil Beaton, Irving Penn, Helmut Newton and Mario Testino.

Edward Steichen took what were probably the first fashion photographs in 1911 and since then the most distinguished practitioners have turned fashion photography into an art form. For many it was the editors and art directors at Condé Nast, such as Edna Woolman Chase, Diana Vreeland and Alexander Liberman, who launched their careers.

With unprecedented access to the Condé Nast archives in New York, Paris and Milan, the photography historian Nathalie Herschdorfer has gathered original prints as well as pages from the actual magazines to provide a unique opportunity to see the work of over eighty photographers right at the outset of their careers.