Книги з Веб дизайну

Ron Ashtiani brings together twenty-five years of experience directing creative projects for games and film to share what it takes to be a successful art director in the entertainment industry today. Using his well-honed art direction skills and diverse project experience, real-world examples, and clear diagrams, he educates his readers on every element of stellar art design for both video games and movies.

Providing creative and business leadership, as well as being a specialist consultant and regular industry and educational public speaker, he is one of the most resourceful and well-educated practitioners in the field of video game and movie art design, making him perfectly poised to teach others in the industry.

The fully illustrated The Art of Direction book, leads the reader on the journey of the art director, from how to craft an artistic vision to how to successfully manage a team of artists in bringing that vision to life and making the best creative decisions along the way.

About the Author:

Ron Ashtiani is an award-winning Creative business leader, Art Director and Author.

Ron has had a 25-year career in the entertainment industry, first as an artist/art director, then a creative director and over the last decade, a business leader and entrepreneur.

Ron has built successful teams and businesses, worked on three Blockbuster Marvel movies, and contributed to over 30 video games. He has also delivered creative projects for J.K Rowling's Pottermore, Warner Bros., Sony, and Microsoft to name a small few. Ron is listed in the UK top 100 people in games and in the top 100 in digital media.

He provides creative and business leadership as well as specialist consultancy and is a regular industry and educational public speaker.

Typography for Screen features various creative typography projects for screens in different devices and applications, such as motion graphics, webpage design, and conceptual experiments and explores typographic application in visual and information hierarchies within the digital screen environment. Exclusive interviews with designers and studios integrate different knowledge and design philosophies constituting a true source of inspiration for designers and students. It includes QR codes with links to the designers' webpages showing the typefaces in use.

About the Author:

Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China) and Doctoral Supervisor at the College of Arts and Humanities of the Macau University of Science and Technology. He is a prolific editor whose titles focus on design, art and lifestyle. He is also the editor of Design 360° magazine and Asia-Pacific Design yearbook. He has been invited to lecture at numerous universities, design academies and organizations, and he has been a jury member for China's most prestigious design and illustration awards.

Master the art of user experience design through the 100 laws, guidelines, human biases, and general considerations in this comprehensive, cross-disciplinary encyclopedia.

Richly illustrated and easy to navigate, Universal Principles of UX pairs clear explanations of each concept with visual examples of the ideas applied in practice. The book is organized into six broad categories:

- Consider
- Empathize
- Define
- Research
- Design
- Validate

And, features principles as diverse as:

- Design is not neutral
- Make the choice easy
- Some complexity cannot be reduced
- Map the ecosystem
- So you think you can scroll
- Don’t grade your own homework

User Experience is a field notable for its expansiveness, complexity and persistent evolution. This book is not a chronological retelling of the history of user experience design. It is also not a technical how-to book that will show you how to become a perfect user experience designer one step at a time. It's a philosophical anthology of case studies, situations, problems, and contradictions encountered across more than fifteen years of working on real-world client projects that will teach you how to think, rather than tell you what to do. 

Each principle is presented in a two-page format. The left-hand page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Sidenotes appear to the right of the text, and provide elaborations and references. The right-hand page contains visual examples and related graphics to support a deeper understanding of the principle.

This landmark reference is the standard for designers, engineers, managers, and students who seek to broaden and improve their user experience design expertise.

The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.

About the Author:

User Experience Director and Designer, Irene Pereyra is responsible for translating business requirements into intuitive interactive solutions. She has led the strategy and UX initiatives for clients including The Met, Wacom, Balenciaga, USA Today, EA, HTC, Google, Nickelodeon, FOX, Verizon, BBC, Red Bull, and many more for both the web and cross-platform applications. Her work has been recognized by Cannes, The Webbys, FWA, Interaction Design Association and The European Design Awards. Irene has been a guest speaker at numerous conferences, such as OFFF and FITC, and taught at prestigious learning institutions like Hyper Island in Sweden, SVA in New York, Elisava in Barcelona, Harbour Space in Barcelona, and the Design Academy in the Netherlands. Her personal projects have been displayed in design conferences and festivals in Amsterdam, Antwerp, Paris, New York, Singapore, and Tegucigualpa. Originally from Amsterdam, she holds a Bachelor’s Degree in Fine Arts from the Art Institute of Atlanta and a Master of Science in Communications Design from Pratt Institute in New York. She currently resides in Barcelona and heads up her design studio, Anton & Irene, together with her creative partner, Anton Repponen.

________

Пролистать книгу Universal Principles of UX: 100 Timeless Strategies to Create Positive Interactions between People and Technology на Google Books.

Video Game of the Year breaks down the 40-year history of the world’s most popular art form — one game at a time.

Pong. The Legend of Zelda. Final Fantasy VII. Rock Band. Fortnite. Animal Crossing: New Horizons. For each of the 40 years of video game history, there is a defining game, a game that captured the zeitgeist and left a legacy for all games that followed. Through a series of entertaining, informative, and opinionated critical essays, author and tech journalist Jordan Minor investigates, in chronological order, the most innovative, genre-bending, and earth-shattering games from 1977 through 2022.

Exploring development stories, critical reception, and legacy, Minor also looks at how gaming intersects with and eventually influences society at large while reveling in how uniquely and delightfully bizarre even the most famous games tend to be. From portly plumbers to armor-clad space marines and the speedy rodents in between, Video Game of the Year paints individual portraits that, as a whole, give readers a stronger appreciation for the vibrant variety and long-lasting impact of this fresh, exciting, and massively popular art form.

Illustrated throughout with retro-inspired imagery and featuring contributions from dozens of leading industry voices, including New York Times bestselling author Jason Schreier, Max Scoville, Rebekah Valentine, Blessing Adeoye Jr., and Devindra Hardawar, this year-by-year anthology is a loving reflection on the world’s most popular art form.

About the Authors:

Jordan Minor is an entertainment and technology journalist. For years he was senior editor at Geek.com, and he is currently an editor on the Apps and Gaming team at PCMag. He has also written freelance articles for multiple prominent gaming outlets, including Kotaku, The A.V. Club, Paste magazine, 148Apps, and The Escapist. He lives in New York City.

Dan Ryckert is creative director at Giant Bomb and cofounder of the Fire Escape Cast.

___________

Пролистать книгу Video Game of the Year: A Year-by-Year Guide to the Best, Boldest, and Most Bizarre Games from Every Year Since 1977 на Google Books.

A dazzling look at modern videogame worlds seen through an architectural lens, utilizing maps, diagrams and graphic illustrations to offer new perspectives on the art of virtual world building

Videogame Atlas presents a journey through twelve well-known videogame worlds via panoramic maps, intricate exploded diagrams and detailed illustrations. The book offers a playful new way of seeing these beloved virtual worlds using the practices and academic rigour that underpins real-world architectural theory.

Titles such as Minecraft, Assassin’s Creed Unity and Final Fantasy VII are explored in exhaustive detail through over 200 detailed illustrations of the micro and macro, each with supporting commentary and architectural theory. Taking influence from high-end architectural monographs, the book is carefully designed to the smallest of details and its production is intricately executed.

This book, printed in five colours, with neon ink throughout, is a culmination of Luke and Sandra’s work, which includes founding the Videogame Urbanism studio at the Bartlett School of Architecture, UCL that promotes the use of game technologies in architectural education.

Contents List:

Introduction
1. Stardew Valley, Nintendo 2016
2. Assassin’s Creed Unity, Ubisoft 2014
3. Cities: Skylines, Colossal Order 2015
4. Death Stranding, Kojima Productions 2019
5. Dwarf Fortress, Bay 12 Games 2006-
6. Final Fantasy VII + Remake, Square Enix 1997/2020
7. Fortnite, Epic Games 2017
8. Stardew Valley, Stardew Valley 2016
9. Katamari Damacy, Namco 2004
10. Minecraft, Mojang Studios 2009
11. Persona 5, Atlus 2016
12. Dark Souls, Nintendo 2011
Conclusion
Notes

About the Authors:

Sandra Youkhana and Luke Caspar Pearson are architectural designers who run their own studio, You + Pea. Their work explores the integration of videogame technologies into architectural design, leading conversations on how games can engage new participants in the design of cities.

A fascinating look at videogames as an art form, with contributions from award-winning designers and creators

Videogames: Design / Play / Disrupt explores the design and culture of videogames since the mid-2000s, investigating groundbreaking contemporary design work, creative and rebellious player communities, and the political conversations that define this movement.

A star-studded cast of contributors consider a variety of games, from blockbusters like The Last of Us and Splatoon and cultural phenomena such as Minecraft to less-mainstream productions like Consume Me, which tackles the difficult issues of body image and extreme dieting. Canadian academic and minimalist games designer Pippin Barr addresses violence in videogames through his work on A Series of Gunshots; Kat Brewster discusses the creation of fan art and fan fiction in relation to the multiplayer first-person shooter Overwatch; and the phenomenon of community and cosplay is explored by Philippa Warr through League of Legends and the 2017 world finals in Beijing. It also features rarely seen material including designers’ notebooks, concept art, prototypes and the artistic inspirations behind games such as Journey, Kentucky Route Zero and No Man’s Sky.

Published to accompany a major exhibition at the Victoria and Albert Museum, London, in Fall 2018, this is truly a landmark publication, bringing videogames into the mainstream of cultural criticism and placing them alongside more conventional mediums of creative expression.

About the Authors:

Marie Foulston is a Curator in the Design, Architecture and Digital Department at the V&A.

Kristian Volsing is a Research Curator in the Design, Architecture and Digital Department at the V&A.

An essential book for anyone involved or interested in the process of digital brand building and digital communication design

Digital design plays a crucial role in how customers experience a brand. However, corporate websites and online shops are now only part of interactive brand identity. Digital touchpoints are becoming more widespread and more complex in their design demands, embracing apps, chatbots, interactive billboards, virtual and augmented reality and more. The interface is now the brand, which means that conception, design and technology must go hand in hand at every stage, keeping the needs of users front and centre.

This extensively updated edition of Branded Interactions is an essential handbook for professional digital designers and those just starting out. It guides the reader through the process of digital brand design in five key phases: discovering a demographic, defining an action plan, designing an interface, delivering a quality product, and distributing the design to the market. Packed with real-world examples from brands like Google, Amazon and Lego, it incorporates a wealth of practical design advice and diagrams to help build a solid framework for any project – incorporating brand strategy at every stage while remaining flexible enough to let creativity shine.

About the Author:

Marco Spies and Katja Wenger are partners at think moto, a Berlin-based design consultancy, and co-founders of two highly successful tech start-ups.

Daytoner: Enslaving Humanity in Style is a complete compilation of the concept art Daniel Hahn created over the past few years under his alias Daytoner, short DTNR.

Robots, mechs and character designs are Daniel's big passions and DTNR, is his outlet and home for this obsession. In this book he pairs his creations with short stories that look back at a possible future. The project started as a small blog in 2012 when Daniel moved to Los Angeles and is a journey through the depths of his unhinged creative mind and the world of his robots.

About the Author:

Daniel Hahn is the Creative Director for Automotive Design at BMW Group DesignworksUSA. When he's not designing cars, he is producing concept art for the gaming and film industries under his alias Daytoner (DTNR). Originally from Germany, Daniel now calls LA home and loves the creative vibe of the city.The main focus of his work is robots, which combine both the expressions of a character/person and shape design. Daniel's robots are the perfect combination of both with his background in Car Design and his passion for character development.

Daniel's technique has been described as chaotic; a mix of 3-D modeling, digital painting and photo bashing. What isn't chaotic are his amazing, sought after, futuristic human machine hybrid designs.

What constitutes a great on-screen graphic design?

The relationship between fonts, colours, shape and graphic visual effects is essential to achieve a balance between the flow of information and user experience.

This book discusses in detail how to exploit these elements to achieve functionality and elegance for both websites and mobile applications.

Structured in four sections:

 - Colour Scheme,
 - Grids and Layouts,
 - Icon Application,
 - Text and Typography,

Design for Screen offers an excellent selection of around a hundred stunning designs from around the world, as well as interviews with influential designers working today in this field.

Since the dawn of time, the Eternal Conflict has raged between the High Heavens and the Burning Hells. 

Delve into this trove of lost knowledge, where renowned scholar Deckard Cain has combined excerpts, illustrations, and firsthand knowledge to pen a history of the world of Sanctuary.

His writings depict the insidious Prime Evils, shed light on Tyrael and the archangels of the Angiris Council, and illuminate humanity’s hope and enduring heroism in the face of overwhelming terror. Revealed also are untold mysteries, from the origins of mortals and the secrets of the nephalem to the gathering darkness of the End of Days.

So take heed, dear reader, and bear witness to the truths that lie within the dark world of Blizzard Entertainment’s Diablo®.

Digital Art Masters: Volume 6 delves into the working practices of some of the world’s best digital artists to reveal the creation processes behind their breathtaking images.

Originally launched in 2005, the annual Digital Art Masters series continues to showcase the work of some of the finest 2D and 3D artists from around the world. The latest volume, Digital Art Masters: Volume 6, welcomes another 50 up-and-coming and veteran artists, and follows the tradition of taking readers beyond the breathtaking images with detailed breakdowns of the techniques and tricks each artist employed while creating their stunning imagery. Inspirational and instructive, this is more than just a gallery or coffee table book.

Digital Art Masters: Volume 6 is a valuable learning tool with the added bonus of video tutorials from selected artists who specifically detail an aspect of their gallery image from start to finish, offering further technical insight into the creative process.

Now in its seventh year, the Digital Art Masters series presents another scintillating collection of work from 50 world-class digital artists.

Over the last seven years, the Digital Art Masters series has brought together over 300 fantastic examples of the world’s best 2D and 3D digital art. Digital Art Masters: Volume 7 continues this tradition by ushering in a new elite group of talented artists whose images are sure to inspire and astound in equal measure. But this book doesn’t just showcase beautiful art; it also offers up details of the creation process behind each image, penned by the artists themselves, presenting a unique opportunity for readers to follow in the footsteps of the masters.

Covering topics ranging from fantasy and characters to scenes and cartoons, Digital Art Masters: Volume 7 has something for everyone and is sure to get those creative juices flowing.

The classic Digital Art Masters series returns with another volume chocked full of brilliant digital art, image breakdown tutorials and unique, never-before-seen images.

Digital Art Masters: Volume 8 is not your typical digital art gallery book. While it does showcase stunning work from 50 of the best international artists, it also includes detailed tutorials explaining how each image was created. Each artist offers insight into their workflow and the methods they employ when it comes to creating a professional piece, from the early concept stage through to the final product. In addition, this year's volume boasts a selection of unique, never-before-seen images for your viewing pleasure. If you're looking to be inspired and learn something at the same time then Digital Art Masters: Volume 8 ticks all of the boxes.

Надихаюча, довгоочікувана автобіографія дизайнера відеоігор і співавтора DOOM Джона Ромеро ― «дуже розважальні та вдумливі мемуари» (Wall Street Journal)

​Після багатьох років у центрі уваги ігор Ромеро тепер розповідає свою історію — всю історію — проливаючи нове світло на розвиток своїх ігор і ділових партнерств, від найвищих вершин до найнижчих падінь, ділячись ідеями про дизайн, код, галузь і свою кар’єру аж до сьогоднішнього дня. Ділячи вдячність за все життя в іграх, Ромеро розкриває перипетії, які змусили його, зрештою, назвати DOOM Guy.

Джон Ромеро, оригінальна рок-зірка ігор, є співавтором DOOM, Quake і Wolfenstein 3-D, одних із найбільших відеоігор усіх часів. Вважається хрещеним батьком шутера від першої особи, жанру, який продовжує домінувати на ринку сьогодні, він займає унікальне місце в історії ігор.

У DOOM Guy: Life in First Person Ромеро вперше розповідає про своє важке дитинство та знамениту кар’єру, починаючи з перших днів, коли він надсилав код гри для Apple II у комп’ютерні журнали та викрадав комп’ютери через чорний хід своєї денної роботи, щоб писати код уночі.

Прориви в галузі дизайну та технологій за час роботи Ромеро в id Software зробили DOOM

Про автора:

Легенда комп’ютерних і відеоігор John Romero розробив і опублікував понад 130 ігор з моменту свого першого продажу як вундеркінда-підлітка у віці шістнадцяти років. Серед його головних досягнень — створення серії революційних комп’ютерних ігор, які започаткували найпопулярніший жанр індустрії — шутер від першої особи. Він живе в Голвеї, Ірландія.

Чому герої наших улюблених книг, мультфільмів та ігор залишаються з нами ще довго після фінальної сцени? Героїчний герой, злий лиходій, комедійний напарник - навіть акторський склад другого плану - були створені розумними дизайнерами персонажів, які володіють неймовірними навичками. Цей комплексний набір інструментів для створення персонажів, написаний професіоналами галузі, містить усе необхідне для розробки успішних і привабливих персонажів.

Що такого в героях наших улюблених книжок, мультфільмів та ігор, які змушують нас сміятися, плакати та реагувати на них? Як дизайнери персонажів розробляють ідеї, які є унікальними, такими, що запам’ятовуються та захоплюють нас як аудиторію? Ця книга дає відповіді на ці та інші запитання, застосовуючи комплексний, візуальний та аналітичний підхід, щоб дізнатися, що саме робить персонажа привабливим. Зрозумійте ключові принципи, такі як мова форми, пропорції та перебільшення, і вчіться у талановитих професіоналів, які діляться галузевими секретами, щоб отримати максимальну віддачу від анатомії, жестів, виразу та костюма. Розкрийте способи передачі стосунків і взаємодії між декількома персонажами, а також те, як оповідь підживлює автентичну та привабливу характеристику.

З сотнями яскравих ілюстрацій для натхнення та вивчення, а також хитрощами від відомих художників, цей ґрунтовний і проникливий том є важливим доповненням бібліотеки для всіх, хто цікавиться дизайном персонажів.

• Зрозумійте роль дизайнера персонажів і те, як вони допомагають розповісти історію
• Розпочніть цілеспрямовані дослідження та ідеї, щоб сформувати свій характер із самого початку
• Оволодійте та впроваджуйте ключові принципи дизайну персонажів під керівництвом експертів галузі
• Досліджуйте великі довідкові бібліотеки, наповнені натхненням для поз, виразів обличчя, костюмів і реквізиту
• Створіть кількох персонажів, які взаємодіють, щоб зафіксувати особливі сюжетні моменти за допомогою серії тематичних досліджень
• Наповніть свої творіння унікальними характеристиками, що запам’ятовуються, які зацікавлять і зачарують аудиторію

Художники, що беруть участь, і розглянуті теми:

вступ
Як користуватися цією книгою
Що таке дизайн персонажа?
Дослідження та ідеї
Основні принципи проектування
Основи фігури
Поза, рух і жест
Обличчя
Вік
Аксесуари
Зібравши все разом
Робота з кількома персонажами
Робота над дизайном персонажів
Сітка ідей
Дописувачі
Індекс

________

Переглянути відео про книгу Fundamentals of Character Design: How to Create Engaging Characters for Illustration, Animation & Visual Development