Дизайн

Featuring countless contemporary layout examples and practical information, this book provides readers with a solid technical foundation for successful editorial design.

Now in paperback, this volume offers a comprehensive technical explanation of basic layout principles, a comprehensive field that covers the arrangement of typefaces, images, colours, objects, and grids on a page. The book presents also a panorama of contemporary editorial design trends and styles through a selection of 100 projects, from newspapers and magazines to catalogues, books, brochures and posters.

Supported by case studies and tips and tricks, within this book readers will gain an overall understanding of the fundamentals of editorial design, including paper size, typographic units, the history of typography and the styles of different typefaces, layout elements, interaction between sections, and the optimum way to visually convey a message. It is a perfect reference for designers who are looking for practical solutions and inspiration.

About the Author:

Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts (China) and Doctoral Supervisor at the College of Arts and Humanities of the Macau University of Science and Technology. He is a prolific editor whose titles focus on design, art and lifestyle. He is also the editor of Design 360° magazine and Asia-Pacific Design yearbook. He has been invited to lecture at numerous universities, design academies and organizations, and he has been a jury member for China's most prestigious design and illustration awards.

New Playful Data: Graphic Design and Illustration for Infographics features brilliant and illustrative infographic projects from gifted graphic designers, illustrators, artists, and even scientists.

Not only do they visualize data in a tangible and memorable way through playful illustrations, but they also provide us with inspiration for balancing colors, words, and images, as well as for distinguishing between primary and secondary information when data is presented alongside pictures. The projects revealed in this volume are divided into four main categories: statistical findings, flow diagrams, geographic data, and instruction and explanation. Some of the projects illustrate data acquired from rigorous and precise scientific research, while others are the product of designers’ imagination and experimentation. It’s time to learn to play with data!

This revised second edition, which includes ground-breaking new projects, contains stunning and innovative designs that reveal the incredible possibilities of packaging design.

The book comes with to copyright free vector-based templates and dielines that can be uploaded to a cnc machine and be reproduced and used. Each of these projects is the product of ongoing learning and evolution, and each draws on creative restlessness and the desire to discover new paths, explore fresh possibilities and take risks. All of them are illustrated with enlightening, high quality photographs and stencils that reveal the different techniques and simple, clear texts that explain the materials used in the production. The book consists of three sections that group projects together according to their degree of complexity, from the simplest proposals to the most sophisticated, within a wide range of sectors and applications. Each project is unique and is presented with all the details and information that readers need to be able to reproduce it on their own.

The book's premise is that the material presented serves as a source of inspiration for readers to open up that magic window of creativity and then adapt the designs to their specific needs, play with them and take on the challenge of discovering new forms and structures.

About the Author:

Josep M. Garrofé is the owner and creator of Studio Garrofé, a leading Spanish design firm specialized in packaging, branding, and communications. Among roughly 300 other prizes, the firm’s success in designing innovative packaging was awarded with the World Star for Packaging 2011, the highest international recognition in this field. The studio’s client list, including Relais & Châteaux, Cadbury, Puig, Beiersdorf, Heineken, Shiseido, Claysprey, and Freixenet, is proof of it's creative, versatile, and refined approach to design. 

The multiple award-winning Studio Garrofé is a design firm that specializes in branding, communication and packaging. Clients that have turned to its creative, versatile and refined approach to design include Shiseido, Beefeater, Relais & Châteaux, Cadbury s, Puig, Beiersdorf and Freixenet.

Systematic Approaches to Aesthetics and Design

Trends may come and go in the design world, but when function follows form, the results are often timeless. As technology continues to advance and digital devices become increasingly inextricable, behavioural research, insight, and analysis are informing creativity and craftsmanship, giving designers a grid-like playground to experiment with ideas that simultaneously solve problems and push boundaries at the intersections of the logical and the imaginative.

New Utilitarian takes an intriguing look at the designers who are seamlessly applying a systematic approach to their work to translate bold ideas into striking visual languages for the Age of Data. Rooted in reason and principle, each project is a meaningful expression of modern artistry that leaves a distinct impression on the design landscape of today.

About the Author:

Headquartered in the heart of Asia, victionary connects creative talents and enthusiasts from all over the world through original concepts, intriguing graphic approaches, and innovative printing techniques. Founded by Victor Cheung in 2001, viction workshop ltd. provides fresh perspectives, timeless inspiration, and pure visual delight through its publishing brand, viction:ary. Aside from art, illustration, and graphic design-related titles, viction:ary also publishes travel guides and children’s books. To that end, we welcome you to join us in spreading the joy of print to every corner of the world

Celebrating the art forms of ballet and fashion, this beautiful book explores the creative collaborations between New York City Ballet and the top fashion designers of our age, including Virgil Abloh, Christopher John Rogers, Anna Sui, and Valentino, among others.

Featuring more than thirty contemporary fashion designers, New York City Ballet Choreography & Couture highlights their distinctive work for ballet. From the shorts suits of Thom Browne accommodating the movement of dancers, and the leather harness detailing of Prabal Gurung to the baroque flounces of Sarah Burton for Alexander McQueen or the jewel-encrusted slip dresses of Carolina Herrera, this enchanting volume highlights how fashion design is adapted for dance to amplify movement and music.

The stunning photography by Pari Dukovic features breathtaking images of the dancers in motion, along with detail shots highlighting the couture elements of the costumes. Author Marc Happel, NYCB’s Director of Costumes, has collected the designers’ original sketches along with quotes discussing their process and inspiration for each ballet. A foreword by Sarah Jessica Parker, and essays by Tonne Goodman of Vogue and Patricia Mears of FIT further illuminate the creative collaborations between design and dance.

New York City Ballet, which celebrates its 75th anniversary this year, has been collaborating with prominent fashion designers since its inception. From the first Fall Fashion Gala in 2012 when renowned choreographers Peter Martins and Christopher Wheeldon collaborated with Valentino, through the present, these ballets are celebrated as collaborations between choreographers and some of the biggest names in fashion. Now New York City Ballet Choreography & Couture brings ten years of artistic vision to life.

About the Author:

Marc Happel has served as Director of Costumes at New York City Ballet since 2006. Pari Dukovic is an award-winning portrait and fashion photographer whose work has been exhibited worldwide and published in The New Yorker, Time, GQ, and Harper’s Bazaar. Sarah Jessica Parker is an actor, style icon, and vice chair of the NYCB Board of Directors, who conceived the Fall Fashion Gala in 2012.

__________

Пролистать книгу New York City Ballet: Choreography & Couture на сайте издательства.

An amazing archive of New York City Transit Authority memorabilia provides a unique look at the city’s past.

New York City Transit Authority: Objects originated as a photography experiment. In 2011, New York photographer Brian Kelley began documenting collections of used MetroCards in his Brooklyn studio, arranging them in various grids with the goal of perfecting the lighting of an image. His brother suggested he make the grids more interesting by finding other types of cards. Having exhausted his search of discarded MetroCards in many of the city’s 472 subway stations, Kelley turned to eBay for new finds.

The online rabbit-hole gave him a crash course in the history of NYC transportation. He discovered tokens dating back to 1860, a ticket stub from 1885 when it cost three cents to take the train across the Brooklyn Bridge, as well as patches, matchbooks, tokens, timetables, pins and signs, posting his photographs of these finds on Tumblr and Instagram. Six years on, many MTA employees follow and advocate his project, sometimes contacting him with information and tips on rare items. As the collection grew, Kelley recognized that there were no comparable digital archives documenting the city’s transportation evolution.

______________

New York City Transit Authority: Objects contains over 400 artifacts related to the New York City Subway, collected and documented by photographer Brian Kelley.

Kelley started collecting MTA MetroCards in 2011, and he quickly became fascinated by other Subway-related objects. This catalogue is the first of its kind — presenting a previously uncollated archive of ephemera dating back to the 1850s.

Copyright

All of the objects shown in this book are property of the Metropolitan Transportation Authority.

© Metropolitan Transportation Authority

All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording or any information storage and retrieval system, without prior permission in writing from the Metropolitan Transportation Authority on behalf of the New York City Transit Authority.

Photographs © 2017 Brian Kelley
The Project © 2017 Eric Greene

An insider’s view — an invitation to imaginative private parties at the elegant homes of New York’s most celebrated hosts. 

Seasoned experts share entertaining secrets. Join Jamee Gregory as a guest at some of New York’s most exclusive private parties. Visit the homes of savvy tastemakers from the worlds of fashion, finance, and design, including Michael Kors, Evelyn and Leonard Lauder, Tory Burch, and Jamie Drake. 

Observe them behind-the-scenes, shopping at farmer’s markets, arranging flowers, decorating tables, choosing menus, dressing up dining and living rooms, terraces and gardens, and themselves, with great style, ready to receive friends. Follow the Manhattan sociable set’s gatherings throughout the year from SoHo cocktails and Fifth Avenue splendor to a Bridgehampton tented dinner and a Millbrook hunt breakfast, revealing how they entertain with flair. From Porthault linens to plastic glasses, in jeans or evening dress, at elegant holiday celebrations, imaginative birthdays, or an intimate brunch, this book features innumerable inspirational events. 

Sophisticated party givers discuss what makes a celebration a success — from memorable invitations and cocktail recipes to seating, and special welcoming touches. Dazzling portraits of unique rooms full of glamorous guests show parties unfold. Informative close-up photographs capture details of carefully orchestrated get-togethers, offering the reader myriad ideas.

About the Author

Jamee Gregory is also the author of New York Apartments and a contributing editor to Elle Decor. Gregory serves on the boards of the Society of Memorial Sloan-Kettering, the Boys’ Club of New York, Venetian Heritage, and the Central Park Conservancy. 

Eric Striffler is a frequent contributor to several leading design and travel magazines.

_____________

Пролистать книгу New York Parties: Private Views на сайте издательства.

New York: Through a Fashion Eye is an illustrated guide to one of the world's most-loved fashion cities by one of the world's most-loved fashion illustrators.

Let Megan Hess take you on an adventure through New York, showing you the hottest places to eat, sleep and play – all illustrated in her inimitable, elegant style.

Featuring fashion-themed restaurants, hotels and sites to visit, as well as Megan's favourite places to shop, this is a must-have insider's guide to New York for any fashion lover.

About the Author:

Megan Hess was destined to draw. An initial career in graphic design evolved into art direction for some of the world’s leading design agencies. In 2008, Hess illustrated the New York Times number-one-selling book Sex and the City, written by Candace Bushnell. She has since illustrated for Dior Couture, created iconic illustrations for Cartier and Louis Vuitton in Paris, dreamed up animations for Prada and Fendi in Milan, illustrated the windows of Bergdorf Goodman in New York, and created a capsule collection of bags for Harrods of London.

Hess’s signature style can also be found on her bespoke, limited-edition prints and homewares sold around the globe. Her renowned clients include Chanel, Dior, Fendi, Tiffany & Co., Saint Laurent, Vogue, Harper’s Bazaar, Harrods, Cartier, Balmain, Louis Vuitton and Prada.

Megan is the author of five bestselling fashion books and a picture book for children. She is the Global Artist in Residence for the Oetker Masterpiece Hotel Collection.

The first international publication dedicated to Nika Zupanc, globally recognized as one of the world’s best product and interior designers and also a style icon.

Product and interior designer Nika Zupanc became a globally recognized name with the launch of the Lolita lamp. Zupanc works as an independent designer and is constantly involved in fresh projects that grow out of distinctive interpretations of modern culture, contemporary design, and the available technological options.

Born in Slovenia, the designer pours poetic disruption into the world of contemporary design. Her products and interior design projects challenge the rational, traditional, sober, and utilitarian by giving voice to the spontaneous, eclectic, and intimate. Her style has been described as “punk elegance” by Elle and “techno chic” Businessweek, and Zupanc has been crowned as a “real star” by the Wall Street Journal.

About the Author:

Domitilla Dardi is curator of the design section at MAXXI, the national museum of architecture in Rome. Art historian 

Agata Toromanoff has curated numerous projects and exhibitions in the field of contemporary art for collectors and galleries. As an author, she writes about art, design, architecture and photography. In 2014 she founded the book agency Fancy Books, which she runs with her husband Pierre. Pierre Toromanoff studied mathematics and Slavic studies in Paris. He worked for over 25 years as a sales manager and managing director for various art publishers. Since 2016, he has published widely on fine art, fashion, design, and pop culture.

At Nike, the desire to be the best is a journey, not a destination – better is always temporary.

Phaidon commemorates the company's influence with Nike: Better is Temporary, a landmark publication that charts Nike's transformation from rebellious upstart to global phenomenon.

This immersive visual survey offers an unprecedented, behind-the-scenes exploration into Nike's ethos-driven design formula, placing industry-defining innovations and globally recognized products alongside previously unpublished designs, prototypes, insider stories, and more.

Beginning with "Breaking2," an introduction detailing Nike's 2017 attempt to facilitate a sub-two-hour marathon, the book lays out in five thematic chapters Nike's focus on performance, brand expression, collaboration, inclusive design, and sustainability.

The book's extraordinary design also nods to its contents. The striking cover features overlapping silkscreened layers of Nike's proprietary Volt yellow and Hyperpunch pink colors overlaying an image of world-champion marathoner Eliud Kipchoge printed in a half-tone dot pattern. The book's spine, visible through the clear jacket, showcases a series of colored tabs that extend from its interior pages and which are referenced in the book's bonus chapter, "Crafting Color."

Combining 500 color illustrations with stories, insights, knowledge, passion, and history shared by Nike's remarkable team, Nike: Better is Temporary will serve as a manual of innovation and inspiration for generations to come.

About the author:

Sam Grawe is a writer, editor, creative director, and brand consultant based in the San Francisco Bay Area. He was previously global brand director for Herman Miller, where he lead integrated brand marketing and communications across a variety of platforms and media. Prior to this, he served as editor-in-chief of Dwell magazine.

If you want to sew your own clothes but are put off by the idea of cutting out pattern pieces covered with dotted lines and symbols, this is the book for you. Using Rosie Martin’s innovative method, you begin with nothing but a rectangle, circle or triangle of fabric and some basic body measurements.

Next, follow the detailed step-by-step photographs and diagrams to complete your garment. You’ll need a sewing machine, but no special equipment or expensive fabrics. With plenty of variations suggested, you can play with the designs to make garments exactly the way you want them.

About the Author:

Rosie Martin is the director of creative fashion label DIY Couture, which showcases her signature method of explaining sewing with colourful, visual instructions. Rosie also runs clothes-making workshops in London. She has also styled and made costumes for music videos on both sides of the Atlantic and is the author of DIY Couture: Create Your Own Fashion Collection.

The first book dedicated to the career and creations of esteemed fashion designer Norman Norell, the man hailed as the “Dean of American Fashion” by the New York Times.

Norman Norell (1900–1972) — the first American designer to employ couture techniques, refined workmanship, and luxurious fabrics — made dresses, coats, and suits that critics deemed “the equal of Paris,” earning him the sobriquet “the American Balenciaga” and forever changing perceptions about New York’s Seventh Avenue garment industry.

Norell showed the world that American design could climb to great heights by producing collection after collection that was both elegant and practical. He singlehandedly shaped the character of the ready-to-wear industry and served as a role model to younger generations of American designers. Early jobs included creating costumes for film and stage and outfits for the stars themselves, as well as working for fashion entrepreneur Hattie Carnegie. Norell brought to the world a lean sophistication and American glamour in his daytime suits, jersey separates, swing coats, and his shimmering sequined “mermaid” dresses. Clients included Lauren Bacall, Babe Paley, Jacqueline Kennedy Onassis, Lena Horne, Dinah Shore, Marilyn Monroe, and Lady Bird Johnson. Norell was the first thoroughly modern American designer — and his dresses are still prized by stylish women today.

About the Authors:

Jeffrey Banks is a Coty Award–winning designer of men’s and women’s apparel. Doria de La Chapelle is a freelance writer. She has written on fashion, beauty, and style for Mademoiselle magazine and other publications. Ralph Rucci is a fashion designer and artist. Stan Herman is a clothing designer and former CFDA president. Kenneth Pool is a bridal-dress designer and Norell collector.

_____________

Пролистать книгу Norell: Master of American Fashion

It seems familiar because it was everyone's dream of America; and it was unique because only Rockwell managed to bring it to life with such authority. This was, perhaps, an America that never existed, but it was an America the public wanted to exist. And Rockwell put it together from elements that were there for everyone to see.

Norman Rockwell helped preserve American myths, but, more than that, he recreated them and made them palatable for new generations. His function was to reassure people, to remind them of old values in times of rapid change.

About the Author:

Christopher Finch was born in Guernsey, Channel Islands, in 1939 and came to the United States in 1968 to join the curatorial staff of the Walker Art Center in Minneapolis. His books include the best sellers Norman Rockwell’s America, The Art of Walt Disney, and Rainbow, a biography of Judy Garland, which was turned into a motion picture for NBC television.

This book features Karl Lagerfeld’s most beautiful photographs of Haute Couture garments shot for French fashion magazine Numéro, to celebrate its fifteen years of collaboration with the famous fashion designer.

Who else but Lagerfeld could better reveal the timeless and intricate beauty of Haute Couture? With all his innate imagination and indulgence, Lagerfeld has immortalized the iconic models of our time within the covers of Numéro — Cara Delevingne, Linda Evangelista, Natasha Poly, Anja Rubik, Lara Stone, Stella Tennant, Natalia Vodianova… all these and more have participated in his game, often framed by sumptuous decors worthy of the greatest Hollywood productions. Lagerfeld’s spectacular stagings visualize our most daring fantasies of female archetypes, from fairytale princesses to contemporary muses.

Surrealism was one of the most influential art movements of the twentieth century. This book examines the dialogue between Surrealism and design and, for the first time, reveals the enormous influence the movement has had on design over the last hundred years. It has encouraged designers to question the reality beyond what is visible and to design objects that offer resistance, undermine routine, and disrupt the quotidian. The spectrum of examples ranges from Duchamp’s ready-mades and Dalí’s sensual object sculptures to works by designers like Carlo Mollino or Gae Aulenti and includes current designs that analyse new technologies or gender roles in subversive ways. Evidently, Surrealism has lost none of its relevance — for art as well as for design.

With works by Gae Aulenti, André Breton, Achille Castiglioni, Le Corbusier, Salvador Dalí, Marcel Duchamp, Dunne & Raby, Ray Eames, Max Ernst, Front Design, Iris van Herpen, Friedrich Kiesler, Shiro Kuramata, René Magritte, Lee Miller, Carlo Mollino, Isamu Noguchi, Odd Matter, Meret Oppenheim, Mimi Parent, Gaetano Pesce, Man Ray, Robert Stadler, Studio Wieki Somers, among others.