Книги з графічного дизайну

1000 photos/illustrations

The best visual design work is about emotion as much as appearance. Powerful, brilliant pictures--presented in just the right layout--can make us experience a whole range of emotions, from fear to attraction, anger to happiness. The Society of Publication Designers’ (SPD) annual competition seeks the very best in editorial design work. Judged by a worldwide panel of top designers, the 44th edition of Rockport’s best-selling SPD series celebrates the journalists, editorial directors, photographers, and other talented individuals who brought events of the year 2008--with all its triumphs and disasters--to our doorsteps and computer screens. Stunning full-page layouts present everything from products to people, and objects to events, in ways that make each palpable and unforgettable.

The Society of Publication Designers is the only organization that specifically addresses the concerns of trade, corporate, institutional, newspaper, and consumer editorial art directors. The SPD encourages artistic excellence by annually judging the work of thousands of design professionals in the United States and abroad.

A collection of greeting cards, personal invitations, and announcement cards that have been either made by hand or produced with the most avant-garde computer-design techniques. Nine seconds is the current estimate of the amount of time that it takes to captivate the eye. In our information-saturated world, in which email has monopolized personal communication, handmade greeting cards, personal invitations, and announcement cards offer an element of exclusive value and a unique charm, bringing together imagination, real texture, and a wide variety of design techniques.

This book focuses on the latest creative card designs produced by innovative design studios and artists throughout the world.  The ideas showcased in its three hundred pages range from handmade cards that elude conventional printing processes to the most avant-garde computer-designed offerings. The book shows the creative processes and techniques used in each project and analyses the key elements of their success. It is a great source of inspiration for those eager to break boundaries and go one step further with their creativity and imagination. 

About the Author:

Marta Serrats is a journalist based in Barcelona. She holds a Journalism degree from the Universitat Autònoma de Barcelona, Information and Communication Science Faculty and is specialized in architecture and design issues. She is the press manager of the Official Interior Architects Chamber of Barcelona and the author of several books on architecture, art and design and has lectured on “Design of Interior Space: Private Perimeters”.

What you always wanted to know about graphic design but were afraid to ask.

One fateful rainy day, a bored kid asks his grandfather “what in the world is graphic design?” Starting with that innocent question, A History of Graphic Design for Rainy Days takes its readers on a charmingly illustrated and cleverly revealing whirlwind tour through this creative discipline’s milestone developments, personalities, and technologies.

With its engaging design, humorous narratives, and fun-filled exercises, this activity book offers an entertaining look at the many aspects of graphic design — from typography’s humble beginnings at the dawn of the industrial revolution to the internet-based font distribution of today; from the first printed Christmas cards in the 1850s to David Carson’s revolutionary layouts of the late 1980s; from styles including art nouveau, Dada, Bauhaus, and psychedelic to innovators such as William Morris, Jan Tschichold, Saul Bass, and Jessica Helfand.

The world's sharpest creative minds are in high demand in the advertising world, because making effective ads takes a whole lot more than just marketing know-how. A great ad grabs the viewer’s attention and gets the point across in an original, surprising, funny, touching, or even shocking way. Because ads reflect global and regional mentalities, studying them is interesting not only for their selling points but also for what they have to say about their clients and target audiences. This mega-roundup of the world's best contemporary advertisements highlights the work of agencies in over 40 countries. Organized by subjects, such as socio-political, food and beverage, cars, technology, and media, the ads are dated and annotated with information on the design agencies, clients, and products. Also included are essays written by top creative directors including members and presidents of the jury in advertising Festivals such as the Cannes Advertising Festival and Clio Awards. This guide is a must-have for managers, advertising students and professionals, graphic designers, and anyone who’s interested in the different ways products are advertised around the world.

This incomparable Who’s Who in the world of graphic design will be an essential addition to all designers’ libraries.

The Alliance Graphique Internationale – the AGI – is an élite club. Since its inception in 1951, its members have been collectively responsible for the identity design of most of the world’s top corporations and institutions as well as for countless examples of globally known packaging, publications, illustration and posters.

This lavishly illustrated reference presents biographies of almost every AGI member to date, including such luminaries as Alan Fletcher, Josef Müller-Brockman, Adrian Frutiger, Milton Glaser, Stefan Sagmeister, Cassandre, Dick Bruna, Bruno Munari and Irma Boom, accompanied by reproductions of their best – and often iconic – work.

Also included are over thirty essays by some of the most prominent AGI members who consider the history of recent graphic design and its present developments, and also present a thorough history of the AGI itself: its worldwide meetings, congresses, seminars, exhibitions and publications.

350 images

All Access takes a “before they were stars” look at twenty-five giants in the graphic design industry by juxtaposing an edited selection of the stars’ greatest hits with their “pre-fame” work. Author Stefan Bucher showcases their visual history, the first pieces that made them stars, their transitional work, and the eventual breakthrough pieces that caused their names to be known around the world. Insightful text exploring mentors, education, and eureka moments complement this visual timeline illustrating the journey from struggling novice to master designer.

In addition to the twenty-five giants, Bucher also profiles twenty of the most exciting upcoming design stars from around the globe. As with the masters, Bucher explores their road to early success, and showcases the work that is currently lifting these young designers into the spotlight. These are their early days, yet the work they are producing is groundbreaking and inspiring.

Stefan G. Bucher is the Art Director of Pasadena-based 344 Design designing CD packages for Sting, Minority Report, The Matrix, Solar Twins, Whitney Houston, Alanis Morissette, S Club 7, and bossa:nova. In a land beyond CDs, he is responsible for the Roxio “Burning CD” logo, as well as for the five and a half pound annual American Photography 17 for which he received the 2002 D&AD Silver Award for “Most Outstanding Complete Book Design”. His work has been recognized by AIGA, the Art Directors Club, the American Center for Design, the One Show, the Type Directors Club, HOW, Print, STEP, novum, and Communication Arts Magazine. He lives in Los Angeles.